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Monday, June 01, 2015

The post-profit corporation

Starbucks is more interested in cultural revolution than corporate profits:
During the meeting, founder of Corporate Morality Action Center, Tom Stobhar, expressed concerns about the company’s support of homosexual marriage. He explained that the company’s stance affected shareholder earnings after Starbucks backed efforts to legalize same-sex “marriage” last year.  The company’s announcement had resulted in boycotts against the billion-dollar coffee franchise.

Trobhar stated, “In the first full quarter after this boycott was announced, our sales and earnings — shall we say politely — were a bit disappointing.”

 Starbucks CEO, Howard Schultz, promptly rebounded after Trobhar and replied, “Not every decision is an economic decision. Despite the fact that you recite statistics that are narrow in time, we did provide a 38% shareholder return over the last year. I don’t know how many things you invest in, but I would suspect not many things, companies, products, investments have returned 38% over the last 12 months. Having said that, it is not an economic decision to me. The lens in which we are making that decision is through the lens of our people. We employ over 200,000 people in this company, and we want to embrace diversity — of all kinds. If you feel, respectfully, that you can get a higher return than the 38% you got last year, it’s a free country. You can sell your shares in Starbucks and buy shares in another company. Thank you very much.”
I don't support Starbucks anyway because they burn their coffee, but keep this in mind the next time someone tells you to ignore the evidence of your eyes because corporations are only interested in money. That's simply not true, as SJW executives are perfectly happy to sacrifice corporate profits for their ideological agenda.

Diversity is a social cancer. It eventually destroys everything it infests. The phrase "Our diversity is our strength" is every bit as self-contradictory and Orwellian as "War is Peace" and "Black is White".

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148 Comments:

OpenID mattse001 June 01, 2015 11:04 AM  

Note also the implication that shareholders should be satisfied with 38% return because there's nowhere else to turn. This is the economic prison that socialism creates, as alternatives are winnowed down.

Blogger rcocean June 01, 2015 11:11 AM  

The idea that CEO's are only motivated by maximizing shareholder returns has always been a childish one. Hollywood has always been willing to forgo profit and make movies for a small liberal/left audience and NOT make movies that a much larger pro-family, pro-Christian audience would enjoy. "Passion of the Christ" made a fortune, but you didn't see many copy cat movies did you?

Blogger rcocean June 01, 2015 11:14 AM  

The same is true of the News Business. Think of how much $$$ a simulcast of Rush Limbaugh would make the Cable News channels. Yet they prefer to give shows to Chris Hayes or show a rerun of Anderson Cooper.

Blogger Ron Winkleheimer June 01, 2015 11:23 AM  

Starbucks is a monument to human beings' herd behavior. Their coffee is, as Vox stated, burnt. And it is overpriced. Yet people stand in line in order to buy the nasty swill. You can get better coffee at Dunkin Donuts, or for that matter, just make it at home and put it in a go cup and save some money.

Anonymous Gaydahr June 01, 2015 11:27 AM  

"Diversity is a social cancer"

Except Starbucks support of gay marriage isn't a matter of "diversity". It's a policy no different than choosing to provide health insurance to an employees straight spouse.

There was a time when corporate America understood that what's good for their employees was good for the country, was good for their bottom line. This move is no different.

I wonder if Vox would complain if a company had a policy to provide employees with any perk at all that wasn't necessary to keep employees working. No. he would not.

Again, we have an example of someone going on about something he knows nothing about.

Blogger Ron Winkleheimer June 01, 2015 11:27 AM  

To be honest though, I have actually been to Italy where you can get extremely good coffee, even in the train stations. That tends to make you a bit more particular about what a good cup of coffee tastes like.

Anonymous PA June 01, 2015 11:28 AM  

Starbucks is like Howard Johnson in the seventies or McDonalds a decade ago: it has market dominance and goes complacent.

Blogger Giraffe June 01, 2015 11:33 AM  

The idea that CEO's are only motivated by maximizing shareholder returns has always been a childish one. Hollywood has always been willing to forgo profit and make movies for a small liberal/left audience and NOT make movies that a much larger pro-family, pro-Christian audience would enjoy. "Passion of the Christ" made a fortune, but you didn't see many copy cat movies did you?

Yeah. Witness, "Noah" and "Exodus". Both of which were screwed up. I watched the latter last night. They can't seem to understand that the only people who want to watch a movie about the Bible don't want the story messed with.

Anonymous PA June 01, 2015 11:33 AM  

"it’s a free country"

That was a Cold War phrase. Today it sounds like mockery.

Blogger Salt June 01, 2015 11:34 AM  

There was a time when corporate America understood that what's good for their employees was good for the country, was good for their bottom line. This move is no different.

"Trobhar stated, “In the first full quarter after this boycott was announced, our sales and earnings — shall we say politely — were a bit disappointing.”

About that bottom line -


Anonymous Athor Pel June 01, 2015 11:36 AM  

" Gaydahr June 01, 2015 11:27 AM
Blan, blah, blah, blah, ..."



Gay.

Blogger RobertT June 01, 2015 11:37 AM  

Yes. And Vinod Khosla is more interested in investing green than making money. Yadda, yadda, yadda. The problem is, the market doesn't support that kind of altruism for long.

Blogger Salt June 01, 2015 11:38 AM  

I sometimes meet up with friends at Starbucks. Better than the DD here as it has outdoor seating. The meduim roast isn't terrible. One thing about Starbucks, at least here, is that no one says a word when one open carries their firearm of choice.

Blogger Cataline Sergius June 01, 2015 11:41 AM  

Starbucks is like Howard Johnson in the seventies or McDonalds a decade ago: it has market dominance and goes complacent.

Very true. Right now Howard Schultz thinks he is simply too big to fail.

From a recently overheard conversation near a Redbox.

Dad (grumbling): Well it's not here. We'll have to go to Blockbuster.

Five Year Old Son: What's Blockbuster?

Anonymous Moses Lambert June 01, 2015 11:42 AM  

"Our diversity is our strength" is every bit as self-contradictory and Orwellian as "War is Peace" and "Black is White".
--
So, you object to "E Pluribus Unum"? Generally, I concur with you, but not on this one.

Blogger J Carlton June 01, 2015 11:42 AM  

Hardest hit, the barisatas and franchise owners who had their stores closed out from under them.
http://www.huffingtonpost.com/news/starbucks-closing/
Like all the f---ing Ivy Covered Snob Factory trained elites wearing their Prog "street cred" why do they care about the "little people." Their guilt was assuaged, the right Progressives things were said and they got their 38% and bonuses. Of course it's 38% on a lower revenue base, but lets not dwell on that. After all, it's the economy's fault.

Anonymous Gaydahr June 01, 2015 11:43 AM  

Salt, if Starbucks annual earnings go on to exceed expectations, I wonder if you will be applauding the decision. No you won't because integrity and consistency isn't the strong suit of the irrationally bigoted like you and V D.

Blogger Giraffe June 01, 2015 11:44 AM  

There was a time when corporate America understood that what's good for their employees was good for the country, was good for their bottom line. This move is no different.

Conversely, since it wasn't good for the bottom line, what can we conclude?

Again, we have an example of someone going on about something he knows nothing about.

I'll say.

Blogger Corvinus June 01, 2015 11:44 AM  

To be honest though, I have actually been to Italy where you can get extremely good coffee, even in the train stations.

@Ron Winkleheimer
There are good coffee places in the U.S. too. Heck, even Dunkin Donuts, which you brought up, isn't bad... I used that chain while traveling, and its coffee doesn't taste at all like it's burnt.

I always wondered what was off about Starbucks, and had a major "duh" moment when Vox mentioned that they burn the coffee.

Blogger JP June 01, 2015 11:45 AM  

I make my own coffee.

Anonymous Thuvia June 01, 2015 11:46 AM  

Nespresso Limited Edition - Peru Secreto - with a touch of light cream. I will mourn when this goes away.

Blogger Owen June 01, 2015 11:46 AM  

So, you object to "E Pluribus Unum"? Generally, I concur with you, but not on this one.

Do you honestly think E pluribus Unum is synonymous with Diversity?

Blogger grendel June 01, 2015 11:48 AM  

"So, you object to "E Pluribus Unum"? Generally, I concur with you, but not on this one."

From many states one nation. Sure, the leftist bastards are trying to change the meaning to something they prefer. SJW'S always lie.

Anonymous Shutup, Tad June 01, 2015 11:49 AM  

d> Except Starbucks support of gay marriage isn't a matter of "diversity".......

Shutup, Tad

Blogger Corvinus June 01, 2015 11:51 AM  

Their guilt was assuaged, the right Progressives things were said and they got their 38% and bonuses. Of course it's 38% on a lower revenue base, but lets not dwell on that. After all, it's the economy's fault.

@J Carlton
Right. Chick-fil-A doesn't seem to be having a "lower revenue" problem.

Anonymous Huckleberry (#87) -- est. 1977 June 01, 2015 11:52 AM  

In a corporate shareholder model that demands GROW OR DIE it seems rather juvenile to perform a touchdown dance when your opponent scores a safety on you.
Your magic number for 2015 is 38.01...

Blogger Danby June 01, 2015 11:52 AM  

Diversity IS weakness.
Cultural diversity lowers trust, destroys social cohesion and removes the social cues and expectations that make communication go smoothly.

Blogger Owen June 01, 2015 11:52 AM  

Salt, if Starbucks annual earnings go on to exceed expectations, I wonder if you will be applauding the decision. No you won't because integrity and consistency isn't the strong suit of the irrationally bigoted like you and V D.

You're not making sense.

The issue is that a publicly traded company deliberately chose a business strategy they knew would lead to lower profit.

If I were a shareholder, I wouldn't be thrilled because there's an indication they would do it again and again and again, nevermind my investment in the company.

To that end, if the profits exploded, I would still not be happy (as a shareholder), because they chose a strategy they felt very certain would reduce profit.

They have a financial responsibility to investors. They chose to prioritize personal feelings over professional responsibilities.

That's a short-term recipe for backslaps and a longterm recipe for financial ruin.

Anonymous Alexander June 01, 2015 11:52 AM  

My question is how anyone can think E Pluribus Unum, adopted by a newly-minted Anglo-Saxon nation in 1782, can possibly be seen as promoting diversity as we've known it for the past 75 years.

"Out of Many, One", as envisioned by 18th century Americans refers to:
- the common cause of the individual states to produce a total greater than its parts, in the vein of the Gadsden flag or 'hang together or hang separately' or:
- an appeal to flood the new nation with low-skilled vibrants with no affinity for Anglo culture and traditions.

Anonymous zen0 June 01, 2015 11:53 AM  

To be honest though, I have actually been to Italy where you can get extremely good coffee, even in the train stations.

Spengler/Goldman did a rant about American coffee recently, and praised Italian style
Same thing. Burnt coffee.
Still better than the watery swill from the 1950's & 60's with sodium aluminum silicate in it as "whitener".

Anonymous clk June 01, 2015 11:58 AM  

$5 for a cup of coffee that costs 25 cents to make ..

Blogger Josh June 01, 2015 12:02 PM  

"Passion of the Christ" made a fortune, but you didn't see many copy cat movies did you?

"Nativity", "The Bible", "AD"...

Blogger Cail Corishev June 01, 2015 12:04 PM  

The idea that CEO's are only motivated by maximizing shareholder returns has always been a childish one.

I think people confuse market forces with individual human decisions. Over time, market forces should reward the businesses that do the best job of maximizing profits, so that those businesses will tend to survive while other fail. But that doesn't mean that the individuals running those businesses are always focused entirely (or at all) on profit, and many times the business that ends up on top is the one that didn't throw money away quite as badly as its competitors.

Individual businessmen make decisions based on all sorts of things besides profit: ideology, peer pressure, personal connections, laziness, pride, ignorance, and more. Many take pride in their unprofitable ventures, which they hold up to prove that they aren't ruthless profiteers (see: James Taggart). It's a big mistake to assume that everything a business does is about the bottom line.

Anonymous FP June 01, 2015 12:06 PM  

"Except Starbucks support of gay marriage isn't a matter of "diversity". It's a policy no different than choosing to provide health insurance to an employees straight spouse."

Yes, choice. Government forced choice. Sort of like Obamacare. It wasn't a choice companies were really free to make. It was the only legal way to offer pay incentives to employees avoiding wage control laws. Thanks FDR!

Anonymous Bz June 01, 2015 12:07 PM  

"Except Starbucks support of gay marriage isn't a matter of "diversity". It's a policy no different than choosing to provide health insurance to an employees straight spouse."

Here we go. Indeed, it is NO DIFFERENT than providing bathrooms for the employees. You're not against providing bathrooms for employees, are you?

Blogger Feather Blade June 01, 2015 12:11 PM  

"Passion of the Christ" made a fortune, but you didn't see many copy cat movies did you?

Do you really want to see "Passion 2: Passion Harder"?

Blogger Guitar Man June 01, 2015 12:13 PM  

STARBUCKS IF FOAH THE FRUITY TYPES WHO COME FROM NY. OUAH FAIR CITY PREFERS DUNKIN. THE BLUE COLLAH GRITTY COFFEE OF AMERICA.

Anonymous Roundtine June 01, 2015 12:15 PM  

Except Starbucks support of gay marriage isn't a matter of "diversity". It's a policy no different than choosing to provide health insurance to an employees straight spouse.

Can we get some better trolls here? The CEO cited diversity in his own statement, provided above. If you click through to the article, the issue isn't benefits, but state law.

Anonymous Tawmmy From Quinzee June 01, 2015 12:16 PM  

STARBUCKS IF FOAH THE FRUITY TYPES WHO COME FROM NY. OUAH FAIR CITY PREFERS DUNKIN. THE BLUE COLLAH GRITTY COFFEE OF AMERICA.

NO ONE DENIES THIS!!!

Anonymous MendoScot June 01, 2015 12:18 PM  

OT (but when is liberty ever OT on VP?): Dan Hannan on the 800th anniversary of the Magna Carta.

Blogger Josh June 01, 2015 12:19 PM  

Except Starbucks support of gay marriage isn't a matter of "diversity". It's a policy no different than choosing to provide health insurance to an employees straight spouse.

What's glorious about gay marriage is that some companies in states where gay marriage is legal have told their gay employees to get married if they still want spousal benefits.

Blogger Josh June 01, 2015 12:21 PM  

OT (but when is liberty ever OT on VP?): Dan Hannan on the 800th anniversary of the Magna Carta.

From the link:

the first edition of the Great Charter was published on American soil in 1687 by William Penn, who explained that it was what made Englishmen unique: “In France, and other nations, the mere will of the Prince is Law, his word takes off any man’s head, imposeth taxes, or seizes any man’s estate, when, how and as often as he lists; But in England, each man hath a fixed Fundamental Right born with him, as to freedom of his person and property in his estate, which he cannot be deprived of, but either by his consent, or some crime, for which the law has imposed such a penalty or forfeiture.”

Blogger Cail Corishev June 01, 2015 12:23 PM  

Except Starbucks support of gay marriage isn't a matter of "diversity".

You're right, it's not. It's about a small group of wealthy elites using the power of a large corporation and the wealth it produces to push a destructive agenda on a nation that wanted nothing to do with it until the people were worn down by indoctrination and browbeating of this sort.

Thanks for helping to make that clear.

Blogger Stilicho #0066 June 01, 2015 12:23 PM  

He couldn't wait until the 15th?

Blogger rcocean June 01, 2015 12:24 PM  

Starbucks coffee sucks & is overpriced to boot. But as someone said, no one ever went broke underestimating the taste of the American Public.

Blogger Stilicho #0066 June 01, 2015 12:25 PM  

It is well worth reading the original Great Charter...amazing how well the concepts of liberty were represented in its various parts and how well those concepts translate to today's world.

Blogger Sam June 01, 2015 12:25 PM  

Per employee benefits, corporations may use them as a means of atttracting and compensating employees, however, this is changing. More and more are adopting the strategy of minimizing actual employee overhead while using temps and contractors (whom they do not compensate with benefits) to make up the bulk of their work force.

As for homosexual marriage and its relationship to the corporate world, the issue is that hedonism and the maximization of economic utility as the chief arbiters of legitimacy and morality within a culture results in the erosion of social capital, and ultimately, the destruction of markets. (I.e., incorrect identification of priorities; it "puts the cart before the horse.") This is significant in light of the increasing scope and power of multinationals (who ultimately have no loyalty to people or places; under Homo Economicus, they are merely another form of asset). Vox is right.

Which is to say that a corporate/state-sponsored policy of "do as thou wilt" doesn't lend itself to an egalitarian wonderland; but rather, it transforms civilization into a Darwinian fuck-to-death pile of burning shit. With really bad coffee. (See also Polybius, Glubb, Spengler, Khaldun, etc.)

Blogger rcocean June 01, 2015 12:26 PM  

Now, maybe the dumbkopf Conservatives will finally understand that Big business isn't their friend.

Blogger Jourdan June 01, 2015 12:28 PM  

I just recently returned from a long time overseas and I was shocked the other morning when I popped into Starbucks to get a cup of coffee in the morning. Milk shakes, oatmeal, breakfast sandwiches. There was one guy making, you know, coffee drinks. Everyone else was making food. The elaborate milk/coffee shakes with whipped cream and caramel swirls were hilarious, like no, no, no it’s not a milk shake, it’s my morning coffee.

I’m not waiting in a long line behind behemoths in sweats who want shakes. I felt like screaming, where is the line for *coffee*! But then again, since returning “home” I’ve felt like screaming a lot.
Vox, you let me know if anyone is hiring out your way; me and my EU member-state passport will be there in a heartbeat.

If we’re going to have socialism, at least I could have a nice cup of coffee and decent museums out of it.

Blogger Stilicho #0066 June 01, 2015 12:29 PM  

Now, maybe the dumbkopf Conservatives will finally understand that Big business isn't their friend.

If the flow of money from big business to Democrats and to various leftist causes, foundations, interest groups, etc. can't convince them, nothing will. Money being the life's blood of politics and all.

Anonymous Gaydahr June 01, 2015 12:30 PM  

"You're right, it's not. It's about a small group of wealthy elites using the power of a large corporation and the wealth it produces to push a destructive agenda on a nation that wanted nothing to do with it until the people were worn down by indoctrination and browbeating of this sort.

Thanks for helping to make that clear."

It's my pleasure.

But what we also know is that the choice to support same sex marriage has not impacted Starbuck's bottom line. No one but the shrinking group of childish shriekers cares who gets married. And it's also notable that people like you who think same sex marriage is in some way "destructive" have yet to be able to demonstrate the truth of the claim beyond the exceedingly reliable, "But, But, But....."

Anonymous MendoScot June 01, 2015 12:32 PM  

What's glorious about gay marriage is that some companies in states where gay marriage is legal have told their gay employees to get married if they still want spousal benefits.

Ah, the Law of Unintended Consequences bites them on their bums.

And shouldn't the be "What's fabulous about gay marriage..."?

Anonymous Ezras June 01, 2015 12:32 PM  

"Witness, "Noah" and "Exodus". Both of which were screwed up."

I agree with the sentiment, but Aronofsky based his Noah on extra-Biblical and Judaic/kabbalistic books of the same story. What people wanted was the KJV story and they didn't get it. Definitely true with Exodus though. R. Scott doesn't understand religion and it shows in all his movies.

Blogger David-093 June 01, 2015 12:32 PM  

"Dad (grumbling): Well it's not here. We'll have to go to Blockbuster.

Five Year Old Son: What's Blockbuster? "

-cue Taps-

Spent a lot of time there renting VHS tapes and N64 games in the 90s. May she RIP.

"So, you object to "E Pluribus Unum"? Generally, I concur with you, but not on this one."

E pluribus unum is not America's motto. "In God we trust" is.

""Nativity", "The Bible", "AD"..."

The Bible was excellent. Havent seen Nativity or AD yet. "Killing Jesus" was absolutely...positively...awful. My sister and I were watching it and within the first fifteen minutes we said, "They're not going to show the resurrection, they'll just leave what happened as a mystery" and sure fucking enough we were right.

Anonymous Porky June 01, 2015 12:33 PM  

Author Pel wins thread at 11:36 am.

Anonymous Gaydahr June 01, 2015 12:33 PM  

"As for homosexual marriage and its relationship to the corporate world, the issue is that hedonism..."

Boom....Sam fails completely in one sentence. homosexuality and same sex marriage have nothing more to do with hedonism than heterosexuality.

Next?

Anonymous Steve June 01, 2015 12:33 PM  

Cirvinus - I always wondered what was off about Starbucks, and had a major "duh" moment when Vox mentioned that they burn the coffee.

Just as Apple sells overpriced computers to people who hate computers, Starbucks sells overpriced 'coffee' to people who hate coffee.

It's genius.

How can Starbucks stay in business when their coffee - when served black and unsweetened, the way it should be - tastes like warm camel diahorreah?

Because Starbucks customers don't want coffee. They want orange mocha fagguccinos. Mango berry blast fudgcicles. Double whipped cream everlasting gobstopper flavoured pumpkin-spiced monkey cum.

Starbucks isn't a coffee shop. It's a sweet shop.

Their clientele are legally adults with the tastes of children. That's why they attract so many women and hipsters.

Blogger David-093 June 01, 2015 12:36 PM  

I'd love it if a Starbucks somewhere in the South collapsed cause of this and in it's place they build a Chick-fil-a.

Anonymous RedJack #22 June 01, 2015 12:38 PM  

I would go as far to say that most corporations are not interested in money. They are plaything for the CEO's.

Anonymous Huckleberry (#87) -- est. 1977 June 01, 2015 12:41 PM  

But what we also know is that the choice to support same sex marriage has not impacted Starbuck's bottom line

----

Trobhar stated, “In the first full quarter after this boycott was announced, our sales and earnings — shall we say politely — were a bit disappointing.”


BOTTOM LINE - Refers to a company's net earnings, net income or earnings per share (EPS). Bottom line also refers to any actions that may increase/decrease net earnings or a company's overall profit.

Blogger Stilicho #0066 June 01, 2015 12:45 PM  

"Killing Jesus" was absolutely...positively...awful.

Well, wasn't it based on Bill O'Reilly's book? What else could you expect...

Anonymous Viidad June 01, 2015 12:46 PM  

I grow my own coffee.

Blogger Tommy Hass June 01, 2015 12:46 PM  

"No one but the shrinking group of childish shriekers cares who gets married"

It's not about who gets married you imbecile it is about sodomizing (tee hee!) the concept of marriage.

Nobody gives a hoot if a faggot marries a woman. (tautology) What people care about is that a bunch of mentally ill degenerates with the suport of a hostile, despicable group of cultural aliens (the group that JCW claims HAS to be the Chosen People because everyone hates them for no reason) are trying to piss in their ear and ell them it's raining.

You cannot get married to a person of your sex anymore than you can marry yourself. When people see such garbage being touted as a genuine form of injustice removal, they naturally go after those who would support such an abomination. And they should.

Blogger Stilicho #0066 June 01, 2015 12:49 PM  


Trobhar stated, “In the first full quarter after this boycott was announced, our sales and earnings — shall we say politely — were a bit disappointing.”


Moreover, Shultz' reply unequivocally sets forth his motivation for the policy; it is not an economic decision to me

Bottom line be damned! Full gay ahead!

Blogger Corvinus June 01, 2015 12:50 PM  

And it's also notable that people like you who think same sex marriage is in some way "destructive" have yet to be able to demonstrate the truth of the claim beyond the exceedingly reliable, "But, But, But....."

First of all, the perversion you advocate is an abomination, a paraphilia, abnormal. Like a kinky foot fetish, necrophilia, or kiddy-diddling. The only difference is that your particular perversion was somehow made a pet SJW cause.

Secondly, marriage is the oldest sacrament, meant for the propagation of humanity. Not for people to satisfy kinky abnormal lusts with each other.

Anonymous SJW and proud June 01, 2015 12:52 PM  

Here is a true money-maker:

http://io9.com/someone-will-livetweet-vox-days-debut-novel-for-charity-1707747639


Before Theodore “Vox Day” Beale was the central figure in the Sad/Rabid Puppies Hugo Awards hacking, he wrote a series of religious-inspired fantasy novels for Pocket Books. And blogger Natalie Luhrs is going to live-tweet his debut novel, Eternal Warriors: The War in Heaven, for charity.

Here’s how it works: You donate money to RAINN, a charity that operates the National Sexual Assault Hotline. (Or to a similar organization in your own country.) You send proof of your donation to Luhrs. And for every $5 you donate, Luhrs will livetweet a page of the book, starting June 11 with the hashtag #readingVD. She will also republish her tweets, with additional commentary, on a chapter-by-chapter basis, on her site, Pretty-Terrible. If people raise $2,000, she’ll do the entire book. (She is currently at $920.)

Blogger dc.sunsets June 01, 2015 12:53 PM  

Today's CEO couldn't care less about what shareholders think. Shareholders no longer exist in the sense they did 90 years ago. Today you largely have money managers who are the "shareholders," and as long as they can post good return to their clients, they really don't seem to care if management is strip-mining the value of the firm via debt-issued buybacks or any other malfeasance.

From J&J's vaunted "credo" to "good corporate citizen" PR, it's all a swamp of lies.

Blogger YIH June 01, 2015 12:53 PM  

rocean:
The same is true of the News Business. Think of how much $$$ a simulcast of Rush Limbaugh would make the Cable News channels.
Rush tried (non-sports) TV, during it's four-year run ratings declined and it was bumped to 'smaller' (independent/UPN/WB) stations before he called it quits.
Granted, a radio simulcast probably could be a modest money-maker on a cable channel like Howard Stern did on E!
The only talk radio host that has succeeded on both radio and TV is Hannity.

Anonymous Gaydahr June 01, 2015 12:54 PM  

If you purchased Starbucks stock right after they announced their support or the Same Sex Marriage initiative and right after a boycott against them was begun, today you would have doubled your money.

Conclusion: Support for Same Sex Marriage is VERY good for stockholders.

Anonymous Will Best June 01, 2015 12:57 PM  

He couldn't wait until the 15th?

Is that the day the SC has set to make it official? Ginsberg supposedly spilled the beans a week or so back when she "officiated" a service.

Blogger dc.sunsets June 01, 2015 1:02 PM  

If you purchased Starbucks stock right after they announced their support or the Same Sex Marriage initiative and right after a boycott against them was begun, today you would have doubled your money.

Conclusion: Support for Same Sex Marriage is VERY good for stockholders.


Post hoc ergo propter hoc fallacy, the same sort of fuzzy thinking that lets Ph.D's in econ suggest that raising the minimum wage has no effect on the number of jobs that pay minimum wage.

Anonymous BigGaySteve June 01, 2015 1:02 PM  

Starbucks never impressed me but many act like you are not truly gay if you don't drink bad frapachinos. Its possible for a cup of coffee to run over $30 as some get with their birthday coupon.

it is not an economic decision to me. = I don't care if I have to fire people because we are not making enough, I got mine.

It's a policy no different than choosing to provide health insurance to an employees straight spouse.

Companies can give civil partner benefits without supporting gay alimony. Leftists have so destroyed marriage its a wonder any productive person is willing to tie the noose.

Do you really want to see "Passion 2: Passion Harder"? Arnold plays Jesus and says I'll be back.

"Witness, "Noah" and "Exodus". Both of which were screwed up." If it wasn't for those meddling kids on the internet they would have to listen to our reviews, that's why we bought the media. oooooooo

gay marriage is legal have told their gay employees to get married if they still want spousal benefits.

I know a train wreck that got married to a guy he didn't know for long. I am pretty sure the husband didn't know about creditors trying to get ahold of him.

think same sex marriage is in some way "destructive" have yet to be able to demonstrate

Look at the alimony battle of the knockoff Ellen from Glee. No productive gay would want to risk gay alimony.

Gaydahr- Are you by chance Brian Hoover?

Blogger darkdoc June 01, 2015 1:03 PM  

Starbucks has been consistently doing stock buybacks since 2010. All with borrowed money and all done to support stock price and keep the guys in the top floor offices in power and with healthy bonuses. It does not reflect strong business profits. Works pretty good until interest rates go up, profits decline, or the investors move on to some other fad.

Then, look out below.

Blogger Aeoli Pera June 01, 2015 1:03 PM  

> And blogger Natalie Luhrs is going to live-tweet his debut novel, Eternal Warriors: The War in Heaven, for charity.

Lol, you can't make this shit up. You really can't. This is what happens when you teach people that their feelings define their reality.

You charge that machine gun, you glorious SJWs!

Anonymous Ostar June 01, 2015 1:04 PM  

Steve
"Starbucks isn't a coffee shop. It's a sweet shop. Their clientele are legally adults with the tastes of children."

My daughter loves Starbucks mochas. But then she IS a child of 14.

Blogger Stilicho #0066 June 01, 2015 1:10 PM  


Is that the day the SC has set to make it official? Ginsberg supposedly spilled the beans a week or so back when she "officiated" a service.


I was referring to the date of the Magna Carta(June 15, 1215) and Hannan jumping the gun a bit.

As for Ginsburg, it could just as easily been a protest on her part and an intentional signal to the SJW's to ignore the Court's ruling...

Blogger Corvinus June 01, 2015 1:10 PM  

Gaydahr- Are you by chance Brian Hoover?

@BigGaySteve
I understand Tad is gay.

Shut up, Tad.

Anonymous Scintan June 01, 2015 1:16 PM  

Again, we have an example of someone going on about something he knows nothing about.

Yes. That someone is you.

Anonymous Musashi #0350 June 01, 2015 1:19 PM  

Didn't realize they burnt their coffee. I always thought that nasty taste was from cheap-ass, bitter coffee beans. Stopped drinking that shit a while ago.

Anonymous Gaydahr June 01, 2015 1:20 PM  

"Companies can give civil partner benefits without supporting gay alimony. Leftists have so destroyed marriage its a wonder any productive person is willing to tie the noose."

Actually, progressives have eliminated the worst and most strangling aspects of marriage, thereby making it a far better institution for both gays and straights.

Blogger Tommy Hass June 01, 2015 1:20 PM  

"Like a kinky foot fetish, necrophilia, or kiddy-diddling."

One of these is not like the other.

Anonymous Gaydahr June 01, 2015 1:23 PM  

"Look at the alimony battle of the knockoff Ellen from Glee. No productive gay would want to risk gay alimony.

Gaydahr- Are you by chance Brian Hoover?"

Straights invented alimony because female spouses were abused by former marriage laws.

What do you care who I am?

Blogger Stilicho #0066 June 01, 2015 1:23 PM  

Actually, progressives have eliminated the worst and most strangling aspects of marriage, thereby making it a far better institution for both gays and straights.

How is it different now, in practice, from cohabitation?

Blogger CarpeOro June 01, 2015 1:23 PM  

"I don't support Starbucks anyway because they burn their coffee"

I never could understand people drinking it. I always said it was burned and would get the reply that it was simply strong. For the price of one of their large cups a week, you could probably buy some quality Kona beans and have a cup every day.

Anonymous Will Best June 01, 2015 1:23 PM  

As for Ginsburg, it could just as easily been a protest on her part and an intentional signal to the SJW's to ignore the Court's ruling...

That seems like wishful thinking to me. It seems to me that Kennedy is looking to make this his legacy.

Anonymous Gaydahr June 01, 2015 1:25 PM  

"Yes. That someone is you."

No...it's VD....He's been off his game ever since the rapid puppy debacle.

Anonymous Gaydahr June 01, 2015 1:26 PM  

"How is it different now, in practice, from cohabitation?"

Cohabitation doesn't imply commitment.

Anonymous Spooner June 01, 2015 1:26 PM  

Dumped the fudge pumpers a few months back,
Tim Horton's ain't bad, my son recommended
Dunkin Donuts, just got some from Sam's club, .2.5Lb. bag

Blogger Sam June 01, 2015 1:27 PM  

"homosexuality and same sex marriage have nothing more to do with hedonism than heterosexuality."

De Sade, Marcuse, Lukacs, and a lot of others would disagree. Normalization of deviancy is a thing.

Blogger CarpeOro June 01, 2015 1:27 PM  

"Actually, progressives have eliminated the worst and most strangling aspects of marriage, thereby making it a far better institution for both gays and straights."

There is an assertion that no one in their right mind and has seen the results would buy. If true, why has the marriage rate plummeted since they began "fixing it"?

Blogger Stilicho #0066 June 01, 2015 1:28 PM  

That seems like wishful thinking to me.

No, I have no illusions about clowns in black robes. Just pointing out that her actions are subject to different interpretations when standing alone.

It seems to me that Kennedy is looking to make this his legacy.

Petrified splinters in his posterior from his extensive fence-sitting will always be his legacy. Aside from that, what have you seen re: Kennedy's vote? Has he been dropping hints?

Blogger Stilicho #0066 June 01, 2015 1:30 PM  

Cohabitation doesn't imply commitment.

So, gay cohabitation by committed gay partners is the same as marriage. Good to know. Looks like BGS is right, it's about money after all.

Blogger darkdoc June 01, 2015 1:31 PM  

Starbucks issued 750 million of bonds for sale this week.

As I said, you can look financially stable for quite awhile if if you can borrow money. Stock buybacks can make the stock looks like it reflects public support of the company, when it is nothing more than financial engineering (i.e., cheating your gay ass off).

Blogger Stilicho #0066 June 01, 2015 1:32 PM  

If true, why has the marriage rate plummeted since they began "fixing it"?

Can we expect a resurgence in marriage once the gov't gets around to formally declaring "war on marriage"?

Blogger Titus Quinctius Cincinnatus June 01, 2015 1:32 PM  

Wait a second - I thought being pro-gay marriage was supposed to be a winning strategy for companies, since there's supposedly this huge upswell of support for it?

Looks like my gut instincts were right, and the polls are wrong.

Anonymous Gaydahr June 01, 2015 1:34 PM  

"There is an assertion that no one in their right mind and has seen the results would buy. If true, why has the marriage rate plummeted since they began "fixing it"?"

Economics
Increased female income
Laws that don't punish women for divorcing
Among others....

Anonymous Scintan June 01, 2015 1:38 PM  

No...it's VD....He's been off his game ever since the rapid puppy debacle.

No, it's you, saying incredibly stupid shit.

Anonymous Curlytop June 01, 2015 1:39 PM  

Well, there is a reason the company is referred to as "Starsucks Coffee."

Chick-fil-A's coffee is better quality. http://coffeewithastory.chick-fil-a.com/

Anonymous Soga June 01, 2015 1:42 PM  

It's pretty obvious who Gaydahr is. His tics are showing.

It's also a fantastic example of how to make a SJW lose credibility, all you have to do is keep them talking. Eventually, they just say something so damned stupid you know they've lost everybody but fellow SJWs.

That comment about making marriage far better for straights and gays was exhibit A in the SJW saying something so outrageously stupid and false that any non-SJW observer couldn't possibly keep taking him seriously.

So, the key to defeating SJWs is to expose them. Keep them talking, make them reveal how hateful, how bitter, how deranged and broken their minds are.

Blogger Corvinus June 01, 2015 1:43 PM  

"Like a kinky foot fetish, necrophilia, or kiddy-diddling."

One of these is not like the other.


@Tommy Hass
(shrug) I find feet ugly.

Blogger Corvinus June 01, 2015 1:45 PM  

It's pretty obvious who Gaydahr is. His tics are showing.

It's also a fantastic example of how to make a SJW lose credibility, all you have to do is keep them talking. Eventually, they just say something so damned stupid you know they've lost everybody but fellow SJWs.


He's projecting, again, when he mentions the Rabid Puppy "debacle".

Forgetting for whom it's a "debacle." Heh.

But hey, SJWs always project.

Anonymous Jerome Horowitz June 01, 2015 1:45 PM  

That didn't take long. A Sodomite talking about buts...

Gaydahr June 01, 2015 12:30 PM

....."But, But, But....."

Blogger Nate June 01, 2015 1:46 PM  

"
Cohabitation doesn't imply commitment."

Oh for fucks sake.

There is no commitment in homosexual relationships you dishonest little shit.

Anonymous A Paradigm Is More Than Twenty Cents June 01, 2015 1:47 PM  

For me the worst aspect of $tarbuck$ beverages is how they have influenced the wider world. Because the founder was a cheapskate and bought burned beans nobody else wanted, that became the $tarbuck$ taste. And because $tarbuck$ acquired a cache' of trendiness, now little local coffee places that roast their own beans also burn them.

Why? Because that's what the customers expect, a copy of $tarbuck$ at a lower price. A race to the bottom in terms of quality.

I don't buy stuff there except for a paper sometimes. Are we all still supposed to Race Together or has that campaign kind of faded out?

Blogger Stilicho #0066 June 01, 2015 1:54 PM  

Are we all still supposed to Race Together or has that campaign kind of faded out?

All the horses broke a leg and every jockey was thrown immediately out of the starting gate.

Blogger Joshua Dyal June 01, 2015 1:56 PM  

Well, there is a reason the company is referred to as "Starsucks Coffee."

http://logoness.com/wp-content/uploads/2013/03/starbucks-sucks-logo-on-delivery-van.jpg

Anonymous Will Best June 01, 2015 1:56 PM  

Why do people keep feeding the trolls?

Aside from that, what have you seen re: Kennedy's vote? Has he been dropping hints?

You mean other than him penning every pro-homosexual landmark opinion before the court in the last 30 years, including two years ago when he found the Defense of Marriage Act unconstitutional?

I think the only time he has ever sided against the gays is BSA v. Dale when he ruled a private organization has the right to ban homosexuals from being scoutmasters. Which considering 1/4th of them are pedophiles should be grounds for reckless endangerment and abusive of children actions in a sane world.

Blogger Danby June 01, 2015 2:04 PM  

@Sam
"...a corporate/state-sponsored policy of "do as thou wilt" doesn't lend itself to an egalitarian wonderland; but rather, it transforms civilization into a Darwinian fuck-to-death pile of burning shit. With really bad coffee.

I'm stealing that

Blogger YIH June 01, 2015 2:12 PM  

Are we all still supposed to Race Together or has that campaign kind of faded out?
That crashed and burned right away, everybody rejected it.
Here's a funny one; They opened one in Fergidishu.
Either it will end up looking like this or the over/under on robberies before closure will be 3.

Anonymous Gx1080 June 01, 2015 2:14 PM  

I'm frankly kind of impressed that someone stated that "it didn't affect profits" when the opening statement says that IT DID.

Most hard leftists just jump straight to "filthy capitalist profits are less important than THE CAUSE (also, who cares, is the plebeians taking the hit)".

Anonymous BigGaySteve June 01, 2015 2:30 PM  

"Like a kinky foot fetish, necrophilia, or kiddy-diddling." One of these is not like the other.

Moohammad didn't have a foot fetish. Possibly a cut off hand,& head fetish.

Cohabitation doesn't imply commitment. Gay marriage doesn't imply commitment. Here is a guy that isa Philly gay married that drove 18 miles for a grinder hook up and was killed by a black moslem. http://www.pinknews.co.uk/2014/05/07/us-philadelphia-man-strangled-and-bludgeoned-during-grindr-meet-up/

Are we all still supposed to Race Together or has that campaign kind of faded out? The local one was not doing it, I wore my loudest shirt for nothing.

Blogger Owen June 01, 2015 2:35 PM  

Economics
Increased female income
Laws that don't punish women for divorcing
Among others....


Like the share of inmates and released convicts raised by those same empowered moms?

Blogger Nate June 01, 2015 2:38 PM  

I thought twitter was the first profit free corporation...

Blogger Nate June 01, 2015 2:38 PM  

I thought twitter was the first profit free corporation...

Blogger Danby June 01, 2015 2:43 PM  

No...it's VD....He's been off his game ever since the rapid puppy debacle."

Long-time troll Check
unable to see stupid spelling error Check
totally unable to see what is in front of his face Check
mischaracterizing the content of the actual post Check
Queer as a seven dollar bill Check


Shut up Tad.

Anonymous cheddarman June 01, 2015 2:53 PM  

I sometimes go to the hippie coffee house in my old neighborhood to buy coffee. The owner gets up early in the morning to roast his beans, i admire his commitment to the craft. It still has the fresh roasted sulfur notes in it that you only get with a true fresh roast. I wanted to post a GC-sulfur chemiluminescence detector chromatogram of the sulfur notes in his coffee vs Starbucks, but he declined the offer...i was saddened, but got over it.

Anonymous Quartermaster June 01, 2015 2:54 PM  

"Secondly, marriage is the oldest sacrament, meant for the propagation of humanity. Not for people to satisfy kinky abnormal lusts with each other."

Marriage is a creation ordinance, not a sacrament.

Blogger Harsh June 01, 2015 3:02 PM  

I wonder if Vox would complain if a company had a policy to provide employees with any perk at all that wasn't necessary to keep employees working. No. he would not.

Were you trying to sound like a moron or idiot here? You hit moron square on the head, in case you were wondering.

Blogger Tommy Hass June 01, 2015 3:03 PM  

"Moohammad didn't have a foot fetish. Possibly a cut off hand,& head fetish."

Oh give it a rest you crude, crass piece of shit.

Blogger Harsh June 01, 2015 3:04 PM  

Actually, progressives have eliminated the worst and most strangling aspects of marriage, thereby making it a far better institution for both gays and straights.

Now I just think you're a simple retard. How do you think marriage is currently better for straights? This should be amusing.

Anonymous Difster VFM #109 June 01, 2015 3:14 PM  

The Dread Ilk are diverse, there are even a couple of yankees and left coasters.

Anonymous HardReturn #30 June 01, 2015 3:46 PM  

Starbucks will fade. It has to. It didn't become TBTF by selling burnt syrupy coffee so much as it rented an atmosphere for group-thinking rabbits to signal to one another their trendy fashionable enlightenment. Once outlets started popping up everywhere, with drive-thrus, the prolific line extension of empty carbs, then the ubiquitous exclusivity charade became obvious to even the dullest of midwits, and the handwriting was on the wall.
Related question to Ilk: Does it seem to you like there are more and more desperate ads or commercials from corporate behemoths (General Mills and ABC for example) to seek approval of SJW warren to consume their mediocre or easily substitutable products?

Anonymous Mavwreck June 01, 2015 4:03 PM  

One point, though...the group Mr. Strobhar leads also isn't interested in corporate profits. The Corporate Morality Action Center seems focused on getting corporations to support old-school moral values and oppose vices like pornography. See http://corporatemorality.org/?page_id=6 for more information.

It looks like Strobhar is trying to use an argument about corporate profits as a way to promote his own values.

Anonymous RedJack #22 June 01, 2015 4:14 PM  

My sister and brother in law live in downtown Chicago. Starbucks, and drinking at starbucks, is a status show. Much like walking down the street with an open IPAD pushing a $5,000 stroller with a dog it in.

I went with my brother in law once, and found the coffee rather horrible (the coffee. I drink coffee, not umberla drinks made to look like coffee). So I walked down the street to the local diner, grabbed some rather excellent stuff, and met them outside Starbucks.

Most of my BIL's friends didn't drink the beverages, they wanted to be seen there. So they dumped them once we walked down the street. I happily drank all of my caffeine bomb.

Blogger harry12 June 01, 2015 4:28 PM  

The Ferguson store is part of a previously announced plan to open 300 Starbucks locations this year, including many in racially diverse areas, a spokesman said Thursday. The details are still being finalized and Starbucks did not say when the Ferguson store would serve its first espresso.

Starbucks takes EBT cards ??

Blogger Danby June 01, 2015 4:34 PM  

Since the core demographics for Starbucks are suburban Moms and hipsters, what are they going to change to attact Blacks? change the music from unlistenable Jazz and obscure surf-rock to House music and over-produced Dreck, I mean Rap? Pimp discounts? Vapeing supplies?

Anonymous Hermione June 01, 2015 4:40 PM  

When I want a coffee milkshake (because that is what they are), I get one at McDonald's instead. Discovered quite by accident that it is much better than the one at Starbucks, and it is consistently better made. There is one Starbucks here in town that I used to go by maybe once every six months, and every time the drink sucks. That's true for most of the others -- and I worked at a coffee shop. It's not that hard to make one of the frappucino type drinks properly, so I'm unimpressed.

Anonymous Will Best June 01, 2015 4:58 PM  

I thought twitter was the first profit free corporation...

You were thinking about Amazon which as far as I can tell is the first publicly traded charity in existence.

When I want a coffee milkshake (because that is what they are), I get one at McDonald's instead. Discovered quite by accident that it is much better than the one at Starbucks,

That is because McDonald's knows how to train peons. Also, the machine does most of it. I don't regularly drink starbucks, but I do find that its not horribly consistent from one employee to the next. I guess that is what happens when you have a college degree and you feel either a need to take liberty with the formula or think the work is beneath you and don't give a flop.

Anonymous FP June 01, 2015 5:30 PM  

"Cohabitation doesn't imply commitment."

And yet to stem the tide of children not getting the support they are supposedly due, the government is making men who are "parental influences" pay child support just for cohabiting for a couple years with a parent and their kid.

Blogger Cail Corishev June 01, 2015 5:48 PM  

Once outlets started popping up everywhere

That's a good point. We even have a Starbucks here in small-town Midwest (at least I guess it's still there; haven't driven by it in a year). Like everything else new, it was swarmed by people envious of big city life for a while, then became part of the background. But when many of your customers are fat Wal-Mart shoppers and guys wearing camo, that has to spoil the urban/hipster feel just a bit.

Anonymous Giuseppe June 01, 2015 6:21 PM  

Gaydahr,
You are disliked, and will be ridiculed here, not because you like sucking dick, or taking it up the ass. That's just your particular failing as a human being, and we all have out own version of sins and failings.
BigGaySteve is as homosexual as they come, and though i've never met him, i would gladly have a drink with him to talk on any number of topics. He is intelligent and honest, and his deviancy disturbs me no more or less than if I were to talk to a kleptomaniac or a habitual smoker (in fact the smoker is far more liable to irritate me than BGS ever could. Unless he lights up himself that is).
You, little yellow snowflake, are hated by us not because of your faggotry, but because of your mendacity.

Your lies. Your attempt to twist 2 and 2 into 97. We are not bigots of a kind you would like to paint us as. We hate liars. And that's not even bigotry. It's sanity.

Blogger Doom June 01, 2015 6:48 PM  

Yeah, but when your business model is based on pleasing the intolerant ignorant masses, sucking down your poison swill at grossly inflated prices, how long can the rational remain in the corporate? They are all living on helium, or something. Wanted, but unneeded, expensive, and not healthy or nutritious. The new tobacco. At least tobacco knew what they were doing, if they didn't necessarily admit it (either, neither do). All good. Turds get flushed, more so when they realize what they are.

Anonymous RTaylor FM0362 June 01, 2015 7:09 PM  

"...because they burn their coffee"

Good to hear... I've said the same thing many times only to get blank stares or comments about how I'm not a REAL coffee drinker.

Blogger Chiva June 01, 2015 7:12 PM  

We hate liars. And that's not even bigotry. It's sanity.

Well said.

Anonymous Rolf June 01, 2015 7:25 PM  

I'm not for or against diversity per se. It seems obvious that diversity for its own sake means you selection criteria are not very well thought out, because good/bad depends entirely on what the non-uniform element is. A diversity of vanadium and carbon nanotubes in the iron may result in Damascus steel, strong and beautiful. A diversity of sulfur, oxygen, and phosphorus results in brittle steel, a-la Titanic.

Blogger Thucydides June 01, 2015 7:57 PM  

The CEO is proud of a lower revenue base? He tells his investors that this is a good thing and he is proud of lowering his revenue base?

Won, when you say SJW's always lie, you are not kidding at all...

Blogger Bard June 01, 2015 8:33 PM  

On the topic of diversity, I asked a friend the other day when has diversity ever been a strength. He said investing. Touche wise one. However, he couldn't give a social example.

Blogger Bard June 01, 2015 8:35 PM  

Starbucks will begin to decline as the economy continues to weaken. People will have to cut back and shitty $4 coffee will be the first to go.

Blogger Cail Corishev June 01, 2015 8:42 PM  

I asked a friend the other day when has diversity ever been a strength. He said investing.

No investor tries to make his portfolio "diverse" by including investments which have a steady history of failure.

Blogger Bard June 01, 2015 8:45 PM  

Right, he was just making the point that we try to diversify our portfolios for strength. Doesn't work in dividing a society.

Blogger Bard June 01, 2015 8:47 PM  

United we stand, divided we fall and all that

Anonymous Will Best June 01, 2015 9:27 PM  

Starbucks will begin to decline as the economy continues to weaken. People will have to cut back and shitty $4 coffee will be the first to go.

In fairness, they are $4 milk drinks. The coffee is only $2. Though for $2.40 you can get a coffee and 2 donuts from Dunkin

Blogger James Dixon June 01, 2015 10:01 PM  

> Starbucks CEO, Howard Schultz, promptly rebounded after Trobhar and replied, “Not every decision is an economic decision.

Why do I suddenly see a class action lawsuit with the prominent terms "fiduciary responsibility" in Starbuck's future?

> Note also the implication that shareholders should be satisfied with 38% return because there's nowhere else to turn.

IKMTA June 2nd 2014 - June 1st 2015 +22.16 84.52%
FRS June 2nd 2014 - June 1st 2015 +10.69 45.86%

Those are just the ones we own. We own at least a half a dozen other stocks that have returned in the 15-25% range over that time. Stocks where we approve of the companies actions.

> Cohabitation doesn't imply commitment.

Wikipedia: "Palimony is the division of financial assets and real property on the termination of a personal live-in relationship wherein the parties are not legally married."

Blogger bob k. mando June 01, 2015 11:38 PM  

Starbucks is a place for shit-for-brains yuppies and millenials to posture at each other over how much they can overspend on a cup of coffee.

Anonymous Hermione June 01, 2015 11:40 PM  

That is because McDonald's knows how to train peons. Also, the machine does most of it.

Yes, and yes. If they don't have the machine working, you can't get a frappe at McDonald's. However, considering that the high schoolers at McDonald's can get it right, you'd think the "artisan"college-grad baristas at Starbucks would at least be able to make one that doesn't suck, even if it isn't exactly the same across stores. The big thing for frappucinos is you have to get the ice to liquid ratio correct...which isn't that hard. Us knock-off baristas at Books-A-Million could manage it, HAH. But Starbucks is a status thing now, not a quality thing, which is why it deeply amuses me that my McDonald's coffee milkshake is better than a similar one I can get at Starbucks.

Anonymous Jack Amok June 02, 2015 12:21 AM  

...as SJW executives are perfectly happy to sacrifice corporate profits for their ideological agenda.

As long as they don't have sacrifice their own salaries and bonuses, that is... I mean, priorities are priorities.

"it’s a free country"

That was a Cold War phrase. Today it sounds like mockery.


Indeed. Another phrase that sounds like mockery today is "Don't make a Federal case out of it." How things change.

No investor tries to make his portfolio "diverse" by including investments which have a steady history of failure.

Riposte.

Anonymous my racist truck June 02, 2015 9:35 AM  

Profits always take a back seat to the real endgame of the current system, white genocide. You don't even get to play at the big boy level unless you're a good anti-white SJW. Rush Limbaugh? Wake me up when one of their multi-million dollar conservative puppets starts to openly advocate for the interests of white people. Diversity is a code word for white genocide. You can't create Babylon without destroying every white nation and only white nations with "diversity".

Anonymous Athor Pel June 02, 2015 9:59 AM  

" Hermione June 01, 2015 11:40 PM
... If they don't have the machine working, you can't get a frappe at McDonald's. However, considering that the high schoolers at McDonald's can get it right, you'd think the "artisan"college-grad baristas at Starbucks would at least be able to make one that doesn't suck, even if it isn't exactly the same across stores.
..."



I'm honestly surprised Starbucks isn't consistent in their product. It wasn't all that many years ago that they switched from semi-automatic espresso machines to full automatic. As far as the espresso and steamed milk are concerned the person behind the counter just pushes some buttons. The machine does everything. For it to be inconsistent would mean the machines are not being maintained well.



" RTaylor FM0362 June 01, 2015 7:09 PM
"...because they burn their coffee"

Good to hear... I've said the same thing many times only to get blank stares or comments about how I'm not a REAL coffee drinker. "



People that profess to a 'Starbucks is real coffee' belief have just proven their own ignorance.

There have been many comments in this thread proving lack of knowledge about coffee and the coffee business. I'm going to remedy some of that.

There are many types and qualities of coffee for sale from all around the world. Coffee as a commodity is second only to oil in size. Good tasting high quality beans are not the most expensive. The most expensive beans are those that are most rare, Kopi Luwak and Jamaica Blue Mtn being two examples of rarity driving price more than bean quality.

The comments about burned coffee, what they are talking about is how long the coffee beans were roasted, not the burning of coffee after it is made.

There are only two reasons to roast deep into second crack, meaning beans roasted until they are black and oily. One is that you're trying to cover up that you are using poor quality beans, two, you like the taste of carbon. The darker your roast the more flavor is burned off.

As for how bad a cup of Starbucks coffee tastes, well, it's not just the roast and the bean quality. It's the bean freshness. Coffee beans go stale within two weeks after roasting, and that's if they stay whole. Once you grind them you have twenty minutes before they go stale. Starbucks is a very large company that sources and roasts its own beans but because of the scale of the operation is forced to sell stale beans, that's both in the coffee drinks and in their bags of beans.

Coffee beans after roasting are emitting great quantities of carbon dioxide, it's why there are check valves on the containers of coffee at your grocery store. With the CO2 are going many volatile chemicals which make up the flavor profile of those beans. The CO2 leaving the beans is being replaced by oxygen which reacts with the flavor molecules left in the bean. And once touched by oxygen many of those chemicals turn bitter, many are alkaloids.

Even if you don't roast your beans until they turn black and oily they will eventually develop an oily sheen on them as they go stale. It's a sure way to visually tell whether a bean is stale or not. You can also tell by smell but that takes some experience to use.

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