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Friday, January 12, 2018

See, Marvel was RIGHT

Chasing the elusive minority dollar is the secret to massive success. This just proves it!
Appetite for presale tickets leaves little doubt — Marvel Studios’s next big blockbuster is “Black Panther.”

The film, which will be released by Walt Disney Co. DIS, +1.09%  on Feb. 16, was already one of the most-anticipated movies of the year. It just broke the record for highest ticket presales in the first 24 hours for a Marvel film, according to online movie ticket retailer Fandango.

The previous record-holder was “Captain America: Civil War,” which coincidently is the film in which Chadwick Boseman’s portrayal of the Black Panther first made an appearance on the big screen.

Fandango, which is owned by Comcast Corp.’s NBCUniversal, didn’t reveal actual numbers for “Black Panther” or “Civil War” presales in making its claim.

What is known is “Civil War” pulled in $75.5 million in its first day in theaters, according to data from Box Office Mojo. The film went on to garner $179.1 million in its opening weekend—the third largest opening in 2016—and $1.2 billion in total worldwide gross.
And if Black Panther doesn't beat Civil War at the box office, that will just prove that America is too racist to appreciate a proven blockbuster.

They really are getting desperate, aren't they. Speaking of desperate, my December 19th prediction is still in play, as barring a big weekend, The Last Jedi will fall short of $624 million domestic.

2018/01/08 $1,791,497 $423/screen   $574,483,043 Day 25
2018/01/09 $2,368,317 $560/screen   $576,851,360 Day 26
2018/01/10 $1,744,275 $412/screen   $578,595,635 Day 27
2018/01/11 $1,678,949 $397/screen   $580,274,584 Day 28

To put it in perspective, on Day 28 of The Force Awakens, it brought in $757 per screen to reach $825,932,841 of its $936,662,225 total.

Labels: ,

136 Comments:

Blogger daddynichol January 12, 2018 4:11 PM  

"The character, whose name is T’Challa, is the king and protector of a fictional isolationist African nation, Wakanda, which happens to be the world’s most technologically advanced country."

So I take it this is Marvel's first comedy?

Anonymous Degenerate Nerds January 12, 2018 4:13 PM  

About time the We Wuz Kangs meme was turned into a (((comic book movie))).

Blogger S1AL January 12, 2018 4:15 PM  

The irony is that it's a result of Marvel Studios putting out one quality hit after another.

Anonymous Looking Glass January 12, 2018 4:16 PM  

They really are getting desperate, aren't they.

February is normally a dumping ground for films, though the line of "during Black History Month!!!!" is funny. Blacks make up about 10% of normal North American movie going audiences, but this is basically a targeted event film. There have been others that do that and return solid numbers. Tyler Perry has made an entire career of it because, well, identity matters.

It's still going to do badly outside the States and it's probably a deadletter in Asia because, well, identity matters. Though word it's pretty solid, which isn't too surprising because Marvel actually puts effort into the proper details in their movies. Still infused with Leftism and culturally degenerate, but at least they put effort into doing their craft properly.

It might be funny to see how they do a positive portrayal of institutions, as the main character is King of his country, which means they're going to have to call a Monarchy a good thing. There is much room for hilariousness.

Anonymous NZT January 12, 2018 4:16 PM  

Yeah, this is just a weak claim however you slice it. Presales can indicate that interest is deep, but not necessarily broad. The "trying to declare it a success weeks before it's even out" also absolutely reeks of studio-planted PR.

Meanwhile Deadline is no longer even reporting a projection for The Last Jedi this weekend, since it now a certified BO disappointment. After opening weekend they were projecting $750-800m domestic final, now it looks like it'll be lucky to clear $600m after absolutely brutal week-over-week drops. There's a very clear message there that they are very loudly ignoring.

Blogger Solaire Of Astora January 12, 2018 4:18 PM  

Never quite got the point of these sorts of power fantasies. Once the momentary high is over the crash back down to brutal reality is just going to hit the harder. Like waking up from a dream you wish was real. And if they hope it will make impressionable youth think better of Africa then they haven't been paying attention to gen Z. That's literally what they are, disillusioned youth.

Blogger Brad Matthews January 12, 2018 4:19 PM  

Rental.

Anonymous Nathan January 12, 2018 4:22 PM  

"It's still going to do badly outside the States and it's probably a deadletter in Asia because, well, identity matters."

And elsewhere. Can't imagine that Africans will love being portrayed as American blacks.

Anonymous Difster January 12, 2018 4:22 PM  

Torrent.

Anonymous Damn Crackers January 12, 2018 4:23 PM  

We wuz Kree!!

Anonymous a deplorable rubberducky January 12, 2018 4:24 PM  

I’m supportive of the Alt-Hero efforts, but nothing from Marvel or DC. Weasels.

Anonymous Mr Box Office January 12, 2018 4:24 PM  

Too bad the Chinese hate naggers

Blogger R.G. Camara January 12, 2018 4:25 PM  

Fandango, which is owned by Comcast Corp.’s NBCUniversal, didn’t reveal actual numbers for “Black Panther” or “Civil War” presales in making its claim.

I think whoever stuck this line into the review is an undercover agent of the alt-right. In one line it implies Fandango is lying while pointing out that it is owned by the same corporate media behemoth that runs MSNBC/NBC (which hates Trump, whites, and white civilization), thus motive as to why Fandango would lie. It was a brilliant, information-packed line that totally deflated the rest of the article's claims in a subtle way that SJWs won't notice until they've already promoted the article to high heaven and crowed about it, making it impossible for them to back down from it.

Good job, buddy, whomever you are.

Blogger JohnofAustria January 12, 2018 4:25 PM  

It's really funny seeing a movie full of images of Africa with an advanced, highly functional society which is pure fiction come out contrasted with Trump's 100% accurate comment about shitholes. Love it.

Anonymous Looking Glass January 12, 2018 4:26 PM  

@5 NZT

China was almost a 50% lower opening for TLJ compared to TFA. (28 mil vs 52 mil) It looks on track to be ~33% drop between movies. TLJ won't pass Avengers for Domestic or Worldwide.

All they had to do was send Luke Skywalker off in one of the most dazzling blazes of glory in cinema history and this would have made $1 billion USD more.

Blogger Ceerilan January 12, 2018 4:26 PM  

What do you want to bet that Disney isn't taking any chances and buying up those advance tickets for a promotion or giveaway? Just like certain authors do for books...

Blogger JohnofAustria January 12, 2018 4:27 PM  

@4 yeah, the Asians aren't going to go see this in anything resembling normal numbers. I look forward to a breakdown of ticket sales there compared to other Marvel films, or action titles.

Blogger Ingot9455 January 12, 2018 4:28 PM  

They managed the dynamic physicality of Black Panther pretty well in Civil War, with gradual reveals of his capabilities. So the craft of the movie, indeed, should be decent except for some overuse of CGI.

But again, the 'Magic Kingdom' bit is a rough sell these days.
Also, don't forget his super chick-fighting-brigade that'll be backing him up.

Anonymous andon January 12, 2018 4:31 PM  

when will (((they))) cast a nggr playing King David?

Blogger R.G. Camara January 12, 2018 4:32 PM  

Black Panther is actually an ok character; although they make him largely a boring two-dimensional thing for the most part, being a token black, he gets his own nation and people, which differentiates him a lot than the "born-into-oppressive-racism" routine so many black characters get in place of actual character depth. Imagine if Coming to America weren't a comedy but instead had Eddie Murphy as an undercover superhero and it works ok. In one cartoon I saw once they gave the Black Panther an enemy in the form of another tribesman's character Man-Ape (yes, actual name), who is more domineering and violent to Black Panther's enlightened despot routine, which was pretty impressive, just making a black guy a violent power-hungry bad guy instead of blaming it all on racism.

That said, the conceit is that Black Panther's African country is completely isolationist and secretive and xenophobic and yet is the most technologically advanced makes you laugh. It isn't even explained away as due to alien technology or magic, nope; just good old Sub Sharan African genius undisturbed by evil whites invading them. Hilarious.

Anonymous GodEmperorMemes January 12, 2018 4:39 PM  

I absolutely guarantee that a large number of Basketball Americans will believe this film is real.

Anonymous GodEmperorMemes January 12, 2018 4:41 PM  

This, despite them jamming an ugly, dumpy Chinese girl into the film.

Anonymous Darth Dharmakīrti January 12, 2018 4:45 PM  

China was almost a 50% lower opening for TLJ compared to TFA.

TLJ suffered a 94% weekend-to-weekend drop in China.

They really don't like naggers.

https://www.forbes.com/sites/robcain/2018/01/12/last-jedi-sets-new-global-record-with-94-friday-to-friday-box-office-plunge-in-china/#18b4e8a773a1

Anonymous trev006 January 12, 2018 4:48 PM  

I HAVE NO IDEA why anyone in the entertainment industry portrays the Africa of the future as a hyperadvanced, gleaming future city. This is hardly the first time. As the man said, "We thought it was gonna be like the Jetsons- it ain't even the Jeffersons right now!"

This quote is only going to age better with time as South Africa slides, with few exceptions. People shouting at reality to "stop being racist" will look absurd even against the worst things the President (allegedly) said.

Anonymous Anonymous January 12, 2018 4:49 PM  

Its pretty obvious that this and Ms. Marvel were because Iger told Feige he had to get some diversity in there. But I doubt this will be bad in the way the new SW are bad because Kevin Feige, unlike Kennedy, is an actual fan in addition to being a competent executive. In fact, I would even be willing to bet Marvel Studios improves upon the comic character because the character is already a Mary Sue and there just isn't any way to fit how awesome he is into a 2 hour movie and have him beat a bad guy. That doesn't explain the hype on this though.

My thought is that Star Wars fan boys were so disappointed about TLJ that instead of getting their 3rd, 4th, and 5th viewing tickets for Last Jedi they went and pre-ordered Black Panther instead.

Proving that when God closes a door, Satan opens a window.

WB

Blogger L' Aristokrato January 12, 2018 4:50 PM  

Funny thing is, Black Panther, if done correctly, would be a very Alt-Right-ish hero.
He's an extreme nationalist, a cultural chauvinist, and his actions are always about putting his people, country, and culture first and foremost.

Anonymous mycale January 12, 2018 4:55 PM  

Did some reading on Deadline. Movies with a CinemaScore of A normally end up with 3.6X their opening weekend. TLJ opened at $220M which means that that a reasonable total was $750M-$850M. The fact that it running on fumes at $600M is evidence of massive issues no matter what SJWs are saying (and the justifications are eerily similar to the NFL’s for its drop-off). It’s also evidence CinemaScore needs to rework their formula.

Of course, this movie like most is SJW propaganda first and entertainment second so my guess is Iger and Kennedy are fine with it.

Blogger NO GOOGLES January 12, 2018 4:58 PM  

@25
Absolutely. Also, T'Challa and Wakandans in general HATED the rest of Africa... mostly because it was a violent, backwards shithole even in the Marvel universe.

Wakanda is basically the "We Wuz Kangz 'n sheit" proof of concept. I always thought Wakanda was (probably unintentionally) a massive backhanded compliment as even in the Marvel Universe, it's the supposedly "less advanced" white, Western nations that actually at least provide aid to the rest of Africa that Wakanda goes to amazing lengths to ignore and segregate itself from.

Blogger YIH January 12, 2018 4:59 PM  

Checking my ''last jedi sucks'' index, it's now up to [drum roll please]: About 67,000 results
Last time I checked, it hadn't topped 40k. YouTube has spoken ;)

Blogger ReluctantMessiah January 12, 2018 5:02 PM  

Put it into perspective. This sequel (Last Jedi) barely beats the side story (Rogue One). This was a major loss in revenue

Blogger NO GOOGLES January 12, 2018 5:02 PM  

@26
I'm not sure that formula would be accurate for the Last Jedi. It's a Star Wars film so you can't really trust people's initial reactions as they are almost always much more positive because of nostalgia. I remember the first Star Wars prequel and no one had a bad word to say about it for about a year after it came out. Even the 2nd and 3rd prequels had a honeymoon period, though it was shorter.

Star Wars movies have always benefitted from strong openings compared to other films. After TLJ, that trend might start to change as it is taking less and less time for people to start accurately gauging the quality of Star Wars films. Basically it seems like the rose-tinted glasses of Star Wars fans are finally starting to wear out after a 6 film rampage of shit since the original trilogy.

Blogger YIH January 12, 2018 5:04 PM  

@4 Looking glass:
February is normally a dumping ground for films
Close, but actually it's March (Christmas or summer releases that tested poorly), early May (summer releases that tested poorly) and September (summer or fall releases that tested poorly).
Those are weak months due to school schedules and no major holidays (save for when Easter pops up in March).

Anonymous WinstonWebb January 12, 2018 5:04 PM  

ReluctantMessiah,
The side story was better in every way. Seriously, the only thing that sucked about Rogue One was "80-lb girl beats up Stormtrooopers with a stick". TLJ was a non-stop crapfest.

Anonymous andon January 12, 2018 5:05 PM  

i noticed just the other day that even on a soda pop vending machine they had added a little poster behind the plexiglass of some hands grabbing the soda and of course they were nggr hands.
this little poster or photo was added recently, it wasnt original to the machine

also, race mixing photos are everywhere at walmart

Blogger S1AL January 12, 2018 5:05 PM  

"Absolutely. Also, T'Challa and Wakandans in general HATED the rest of Africa... mostly because it was a violent, backwards shithole even in the Marvel universe."

Yup. Wakanda is basically Black Japan, but even more secretive, isolationist, and xenophobic.

Blogger Ingot9455 January 12, 2018 5:06 PM  

And of course, the Wakandans Didn't Build That.
They mine their vibranium from the debris of a crashed spacecraft - they're repurposing alien technology of the sort that the Agents of Shield are supposed to be collecting and safeguarding.

Somewhere along the line they had a Smart Brotha from the Undercover Brother movie figure out what to do with it.

Anonymous A. Nonymous January 12, 2018 5:06 PM  

Fandango, which is owned by Comcast Corp.’s NBCUniversal, didn’t reveal actual numbers for “Black Panther” or “Civil War” presales in making its claim

"Commcast" was the name of an East Indian supervillain in the Marvel universe, coincidentally enough. I think he got killed by Deadpool.

Twice.

Anonymous WinstonWebb January 12, 2018 5:07 PM  

Deadpool is an overachiever.

Anonymous Looking Glass January 12, 2018 5:08 PM  

https://infogalactic.com/info/Wakanda_(comics)

Wakanda is supposed to be an isolationist kingdom that's cut-off from the rest of the world, which is the point of view they're still taking the Movies.


@25 L' Aristokrato

Pretty much, and the character is functionally a Reactionary Monarchist. So, regardless of how much they dress up the story, it's going to be hilarious how this plays out.

Blogger Craig Cousins January 12, 2018 5:09 PM  

I'll bet anyone a fiver that they make him an "elected" Kang.

Anonymous Brick Hardslab January 12, 2018 5:10 PM  

So they left 300 mil on the table because sjw message is more important than the money. Did they expect to make that money or were they anticipating on losing some? How much is the sjw message worth to Disney?

Anonymous Brick Hardslab January 12, 2018 5:12 PM  

I used to love black panther. He was a cool superhero. Now because jackasses can't tell their fantasies from reality it's a parody instead of a fairy tale.

Anonymous trev006 January 12, 2018 5:13 PM  

https://www.rottentomatoes.com/m/star_wars_the_last_jedi/

Holy hell, lads. We're finally through the looking glass. TLJ at 49% fan reception on Rotten.

A Star Wars film below 50%. Below The Phantom Menace, ffs. You people know this is supposed to be your popular flagship property, right? Bringing in billions per film so you can subsidize other things, especially molesting young girls? It makes sense if you hate George Lucas and want to destroy his legacy, but would make no sense whatsoever if I didn't know about convergence. I would argue the next film would be an indication of cancer-level convergence. Not even forcing AngryJoe to recant his 1.8 million view video against TLJ is going to do the job.

Blogger Anno Ruse January 12, 2018 5:13 PM  

"Put it into perspective. This sequel (Last Jedi) barely beats the side story (Rogue One)."

And Solo, which comes out in FOUR MONTHS, has received about as much attention as an elevator fart.

They should have treated Black Panther like Black Widow (cultural appropriation!) and not given him a solo movie. I enjoyed the character in Civil War quite a bit. I have no desire to see him carry a Kangz film.

Blogger Mr.MantraMan January 12, 2018 5:17 PM  

The movie will probably more proof that the little white b*tches of liberalism hate blacks, "oh you would look so good if you cut your hair and dyed the rest of it purple."

Anonymous Looking Glass January 12, 2018 5:17 PM  

@39 Craig Cousins

Story line appears to be he puts down a coup and establishes himself as the rightful ruler. That's at least what the trailers point to.

@40 Brick Hardslab

Closer to 600 million USD, but they could have made more than TFA if they made Luke amazing and sent him off on top being incredibly awesome. Think Luke throwing AT-ATs against each other.

Blogger tublecane January 12, 2018 5:21 PM  

@30-"no one had a bad word to say about it for about a year after it came out"

Not true where I come from. Everyone certainly was a hesitant to admit it sucked. (Except my sister, who only ever liked the Ewoks anyway.) I remember the day after everyone giving half-hearted, "Uh, yeah, the lightsabers were cool...and the music..." reviews. But it didn't require anything like a year to come out with it.

I'm describing people who realized it was awful but couldn't admit it openly. Of course, there were those who didn't actually realize they didn't like it, as well.

We are not past the point of nostalgia-forebearance, 7 movies after the last truly great Star Wars installment. But I have to think there's much less inclination to praise movies simply because "Star Wars" appears on the label. There's something inherently wrong with exit polls.

Anonymous Bob Ramar January 12, 2018 5:23 PM  

"Black Panther, created by Stan Lee and Jack Kirby in 1966, was the first superhero of African descent in mainstream American comics.

The character, whose name is T’Challa, is the king and protector of a fictional isolationist African nation, Wakanda, which happens to be the world’s most technologically advanced country."

'Technologically advanced...' I guess that calculus was developed in Africa by the Egyptians after all.

Blogger tublecane January 12, 2018 5:27 PM  

@32-It was better, but not that much better. I liked the concept of a Star Wars version of Saving Private Ryan, and certainly they're going to need to change up the formula so every movie isn't a previous Star Wars installment with the scenes jumbled up.

But Rogue One wasn't actually good. The characters were boring or poorly-drawn. Too many things happened merely because things like that happen in that sort of movie. For instance, Forrest Whittaker dying for no reason. They shoehorned in Darth Vader simply because everyone loves Darth Vader. Which was the best part, but that only goes to show how engaging all the other stuff was.

Also, the references. Dear Lord, the references. Enough already. Try pleasing the fanboys by giving them an entertaining Star Wars movie instead of by throwing them reference scraps.

Anonymous WaterBoy January 12, 2018 5:33 PM  

JohnofAustria @14: "It's really funny seeing a movie full of images of Africa with an advanced, highly functional society which is pure fiction come out contrasted with Trump's 100% accurate comment about shitholes."

What's even better is the apparent refusal of such a prosperous (fictional) African nation to share the wealth with the other African nations and bring them up out of poverty.

No, that's a Western responsibility, I guess.


daddynichol @1: "The character, whose name is T’Challa, is the king "

"I am looking for a queen. Do you know da way?"

Blogger Ingot9455 January 12, 2018 5:33 PM  

@29 Rogue One did like $532 million stateside, $523 million overseas.

The Last Jedi is going to do a little more stateside... but substantially less overseas. To say nothing of video purchases/streams/downloads/toys.

Anonymous trev006 January 12, 2018 5:35 PM  

Foreign earnings for TLJ are better than domestic at the moment- but dramatically underperformed in China, even by the soft bigotry of low expectations.

Anonymous Looking Glass January 12, 2018 5:44 PM  

@48 tublecane

I'd defend the Vader appearance in Rogue One simply because he actually was involved in everything that would have been there at the end. The reason it was so well received is that Vader is the one character allowed to be either heroic or villainous without needing to be drug into it. Tarkin would class there as well, but everyone was a tad too lost in the Uncanny Valley.

There's the problem with so much of the post-modern/nihilistic storytelling: no one chooses to do anything. Everything is thrust upon them or is driven by some emotion. No one chooses anything, except Vader, who chooses to be awesome. (Also, Prequels Anakin would clearly develop a pun-based sense of dark humor.)

Anonymous Steve January 12, 2018 5:45 PM  

The press has been calling this "An Important Film", which is sad when you think about it. I thought Adam West running about in grey tights was amusing, and hated the drab, dour Tim Burton inspired Caped Crusader. But nobody thought the Batman films were capital-i Important to whites, or even to bats, because white people and chiropteroids have more things going on in their lives than stupid capeshit flicks.

I reckon BLACK PANTHER will do quite well, probably won't do IRON MAN well but could achieve ANT MAN numbers if they're lucky, but I also reckon superhero movies are played out.

How long does Hollywood think it can excruciate this particular expired equine? So they're planning 17,465 more films based on Marvel characters and a Star War every year until Christ comes back and puts a stop to the madness.

But three films in, the new Star Wars has already chased away most of its fans and painted itself into a narrative corner. And that Han Solo movie nobody asked for is in big trouble.

The Marvel films have had more staying power, but Robert Downey Jr is now in his 50's, Scarlett Johansson hit the wall, nobody wants another Hulk movie, and there's not much more to say about Thor or Captain America. Ant Man was fun, and I'll probably watch the sequel, but it'll also probably be a disappointment.

Apart from that, they have gimmick characters like Doctor Strange and Black Panther but even in these retarded times it's unlikely audiences will keep coming back for this sort of fare - they're D-list characters for a reason.

Alan Smithee did nothing wrong.

Blogger Timmy3 January 12, 2018 5:45 PM  

I have zero interest in seeing the movie, but I wonder if I would be literally mugged if I went to the theater to see it.

Blogger Michael Maier January 12, 2018 5:48 PM  

trev006 wrote:I HAVE NO IDEA why anyone in the entertainment industry portrays the Africa of the future as a hyperadvanced, gleaming future city. This is hardly the first time. As the man said, "We thought it was gonna be like the Jetsons- it ain't even the Jeffersons right now!"



Who said this?

That's classic comedy right there.

Anonymous Anonymous January 12, 2018 5:50 PM  

@31

he first weekend in May has been owned by Marvel cash cows for the last 11-12 years. The 2nd weekend in May is where movies go to die though. But that is true of several other post tentpole weekends as well.

@45

I am sure that Disney will make up the movie short fall by selling all those wonderful Rose Tico Halloween costumes. You have potato sack or janitor jumpsuit to choose from.

Anonymous trev006 January 12, 2018 5:54 PM  

Michael Maier:

Chris Rock said it at one of the MTV awards. Back when he was laugh out loud hilarious, as in "How Not to Get Your Ass Kicked by the Police." Good times.

Blogger Thucydides January 12, 2018 5:57 PM  

Inertia is still a powerful force, and converged megacorporations like Disney or the NFL can live off their accumulated savings, investments, IP and property values for quite a while. This allows them to believe they can ride out the storm, and soon enough someone like Kamela Harris will be elected to the White House and restore "order" and reconnect the siphon to the taxpayer to refill the kitty.

And lets face it, in most places, a $500 million haul would be a cause for celebration.

The only way to truly beat them in any reasonable timeframe is to exploit their own goals like #metoo. Shine the light so brightly that the "stars" become unbankable and no one wants to see their movies (or projects get axed and financial deals fall apart). Finding other ways to sow chaos and confusion in their networks will be the big payoff.

Anonymous Iron Spartan January 12, 2018 5:58 PM  

Apparently Marvel just got the rights back to Conan the Barbarian.

I'm on a couple of Conan fan boards, and they all are treating the news as the death of the franchise.

Anonymous Little Sumpin Sumpin January 12, 2018 6:12 PM  

So The Last Jedi made Disney $6 for each $1 spent where as The Force Awakens made them $8. I'm sure someone is losing sleep on their cash stuffed pillow.

Anonymous Man of the Atom January 12, 2018 6:22 PM  

Little Sumpin Sumpin wrote:So The Last Jedi made Disney $6 for each $1 spent where as The Force Awakens made them $8. I'm sure someone is losing sleep on their cash stuffed pillow.

Ah, the financially illiterate have arrived.

Anonymous Little Sumpin Sumpin January 12, 2018 6:26 PM  

Hi Man of the Atom. Do tell.

Blogger Nux Max January 12, 2018 6:28 PM  

Has anyone bothered to point out that TLJ is performing basically identical in relation to TFA as ESB performed to ANH? ESB only got 2/3 of ANH's box office as well. (200 vs 300 million).

Once TLJ crosses 624 million, which it's virtually guaranteed to do*, there's no way to view it as a box office disappointment unless ESB was one as well.

Also while it's second *weekend* drop was brutal, it's second *week* drop was a fairly normal 45ish %. Indeed it's second week weekdays basically saw healthy increases each day. It's almost as if there was a major holiday that re-allocated when people went to see it. Or something.

Anonymous Looking Glass January 12, 2018 6:37 PM  

Did we just attract some pro-Disney shills? lol

Anonymous Hesiod January 12, 2018 6:40 PM  

Apparently Marvel just got the rights back to Conan the Barbarian.

Can't wait for trannie Conan.

What is best in life?

Crush your enemies, see them driven before you, and hear the lamentations of their non-gender-specific partners.

Anonymous Jo January 12, 2018 6:40 PM  

These folks still insist that the remake of Ghostbusters went well.

Blogger Ingot9455 January 12, 2018 6:41 PM  

@61 @62 Man of the Atom knows that movies are not based on what they make, but based on expectations and opportunity costs.

Also, box office first week is 90-100% studio, 10-0% theater, second week something like 80-20, third week 70-30 - while the box office numbers go up the real studio take goes down.
In other countries the numbers are worse but they're part of the long tail.

So, The Last Jedi costs, conservatively, 200 million to make, 200 million to advertise (advertising budget is usually the same as the actual budget on a tentpole flick). You spent $400 million and two years of time to make some percentage amount less than $600 million in return on your investment. Why didn't you just invest in a hedge fund or something, why work so hard?

What Hollywood is looking for is the big win - like an Avengers movie that cost $220 million to make, $220 million to advertise (they likely advertised less) but took in a billion? Much better return on investment. Even after the percentage dropoff they more than doubled their money, plus they built audience and left the crowds hungry for more.

The question the money-mongers in Hollywood are tearing their hair out over is how could they leave so much money on the table?

Anonymous Man of the Atom January 12, 2018 6:43 PM  

Looking Glass wrote:Did we just attract some pro-Disney shills? lol

It would appear so. Worse times for the House of Mouse than originally thought!

Anonymous Steve January 12, 2018 6:44 PM  

Has anyone bothered to point out that TLJ is performing basically identical in relation to TFA as ESB performed to ANH? ESB only got 2/3 of ANH's box office as well. (200 vs 300 million).

ESB only cost about ~$20m to make and came out in 1980, when expectations were much lower.

Once TLJ crosses 624 million, which it's virtually guaranteed to do*, there's no way to view it as a box office disappointment unless ESB was one as well.

Wrong, because business doesn't work that way. Try telling a sales director or a finance director that you missed your target but still turned a profit, see how grateful they are.

I don't know what Disney's forecasts were for TLJ, but they wouldn't have spent $4Bn for the franchise (and $150m just on marketing alone for TLJ) with the hope of rapidly diminishing returns.

They were transparently going for the Marvel model of a cinematic universe that would generate stupendous amounts of cash indefinitely. IRON MAN 2 did more box office than IRON MAN 1. AVENGERS 2 did slightly worse than AVENGERS 1 - but only slightly, and they sold $3Bn between them.

STAR WARS probably hasn't recouped Disney's investment in the IP yet, so they'll be shitting bricks at TLJ's shaky performance plus widespread indications their customer base is deserting the franchise.

Blogger wreckage January 12, 2018 6:44 PM  

Black Panther is ethno-nationalist. One people, one language, one king, outside contact only when deemed beneficial.

Just thought I'd point that out.

Anonymous Man of the Atom January 12, 2018 6:50 PM  

@67. Ingot9455

Thanks for offering the kids the lesson. Bet they get a D- on the test.

Blogger Lovekraft January 12, 2018 6:58 PM  

The next major test for the Star Wars franchise is the Han Solo movie.

I imagine the storyline will be the protagonist wanting to live a life of privacy and debauchery, only to be drawn into the struggle after witnessing the evils of the empire (read: white males). His journey will be aided by the meek and spiritual ragtag band of diversity checkmarks, not to mention being repaired by an enlightened mother figure.

This is entirely unlikely, but the question is, will the public buy it? There comes a point where even the global audience recognizes heavy-handed propaganda, on some level thinking 'this message may be turned on us one day.'

As SJW Marvel's implosion demonstrated, there just aren't enough blue-hairs and soibois to fill seats, so Disney is likely hoping to dazzle with action scenes and CGI effects so that the international audience eats it up.

Blogger Ingot9455 January 12, 2018 7:00 PM  

@71 And here I'd forgotten the 4 billion for the franchise. While I don't know the payment plan on it, your return from those movies, plus toys, plus streaming/dvd/bluray, plus whatever, has to somehow outweigh the profit you could have gotten on that 4 billion by just parking it in some relatively secure wealth management fund and having a guy watch it.

If you can't make a 5% return off of 4 billion dollars in a Trump economy in the market you should shoot yourself, so Disney has to make at least $200 million in profit on Star Wars properties every year just to not jump out of a building on the deal.

Blogger Ingot9455 January 12, 2018 7:02 PM  

@72 And there are so many ways to do an awesome Han Solo movie; and by all accounts they are going to throw them all on the garbage.

Blogger Lovekraft January 12, 2018 7:03 PM  

My central opposition to the Disney Star Wars is it's false narrative of only the white male as the central villain; the fall-back tired cliche.

This, despite evidence that there is an entirely different kind of villain directing much of the world's horrors that go beyond this infantile representation (which is just an extension of muh Holocaust! Nazis).

Let's see a Soros-type villain. Let's see an Obama villain. A Schumer. BLM. etc Many ways to tell a good story that has depth and doesn't feed some thirst for a scapegoat.

Blogger Robert Pinkerton January 12, 2018 7:04 PM  

How closely can one equate "critic with cheerleader?

How can that gap be exploited for memes?

Anonymous Nathan January 12, 2018 7:04 PM  

"The next major test for the Star Wars franchise is the Han Solo movie."

Disney's bracing themselves for a bomb on that one.

Blogger Nux Max January 12, 2018 7:07 PM  

We don't know what the budget for TLJ is so we can't know the return on investment. What we do know is TLS is performing fairly normally for a second leg of a Star Wars trilogy.

And I would argue expectations were higher for ESB because of ANH being a huuuge deal culturally

It's really hard to say TLJ is underperforming when it's behaving how Star Wars tends to behave.

As not for not hitting the target, that's entirely predicted on an expectation for TLJ to perform exactly like TFA and I see no evidence that Disney had that expectation.100-150 million advert budget is *standard* for tentpoles. And the budget didn't seem much more than 250 million.

In short I don't see any particular reason why Disney to be nervous unless you assume they expected TFA like numbers which they probably didn't. TLJ has over performed Rogue One so it's not even clear that "audience" is deserting the franchise unless you prioritized the nonscientific rotten tomatoes user poll.

Oh Disney made at least 4 billion profit, when all is said and done, on TFA and Rogue One.

Blogger Nux Max January 12, 2018 7:08 PM  

AOTC also put up lower numbers than TPM

Blogger Ingot9455 January 12, 2018 7:10 PM  

@78 The claimed production budget for TLJ, about which they are being a little cagey, is 200 million. It seems a little low considering the special effects but I imagine they reap some savings from having it all in-house.

Anonymous Man of the Atom January 12, 2018 7:11 PM  

And, as expected ... D-minus.

Blogger Nux Max January 12, 2018 7:12 PM  

As it it still likely has 42 days left in it's run and on average it needs to bring in a little over a million a day. Very doable.

Anonymous andon January 12, 2018 7:13 PM  

i never liked Star Wars and didnt watch any after the first one

Anonymous Man of the Atom January 12, 2018 7:15 PM  

Nux Max wrote:As it it still likely has 42 days left in it's run and on average it needs to bring in a little over a million a day. Very doable.

Brush up on the Poisson Curve, junior.

Blogger Ingot9455 January 12, 2018 7:17 PM  

@78 I call horse-hockey. The box office takes on The Force Awakens and Rogue One, minus their costs, are nothing near 4 billion and the toys are nowhere near making it up.

Anonymous Looking Glass January 12, 2018 7:26 PM  

@72 Lovekraft

Star Wars will always have Buck Rodgers in its DNA, so any time it gets away from that it'll have problems. Thus the public will buy it less & less. The "universe" is advanced tech with a grubby coat of dirt and low magic. If there isn't a force user around, they clearly have issues doing anything productive, due to their inability to think through the problems.

TLJ would have been the top-grossing movie in the Domestic market, of all-time, if they had spent a day thinking through the narrative flow and the basic world logic. Killing Luke off made perfect sense within the world, as he became the Yoda/Obiwan, but he needed to go out with a display of raw power the truly explained Vader's statement in Star Wars.

Some purple haired, incompetent SJW "admiral" shouldn't have wiped out half a fleet. It should have been the true, raw power of the force used by Luke, then Luke dies from his injuries after defeating Snoke in an epic duel of Force powers. But, see, I would use one of the most iconic Heroes in cinema history to its fullest, being at least semi-competent and with functioning eyes.

Anonymous Avalanche January 12, 2018 7:49 PM  

@47 "African nation, Wakanda, which happens to be the world’s most technologically advanced country."

Does it NEVER bother them that this is SUCH patronizing!? Patting them on the head as the stupid children they are, just to get them to quit whining?!? I am half surprised that they CANNOT see that -- or that they are willing to allow it because it makes them feel like... you know. ... like ... they waz kangs!

But -- my GOD! -- talk about looking down, talking down, just brushing off, lesser beings!

Don't they NOTICE!?

Anonymous Avalanche January 12, 2018 7:54 PM  

@59 "I'm on a couple of Conan fan boards, and they all are treating the news as the death of the franchise."

Ah. See? The sleeping dragon stirs! Wakey-wakey!

Blogger Nux Max January 12, 2018 8:43 PM  

Brush up on the phrase "on average" it's pulling in 1.5-2 million a day this week. It will probably drop to 1-1.25 a day the next. Just below 1 million the week after.

Even if we assume the worse case it still in three weeks will be at 616/5ish million and even with diminished returns it will get 10 million in 3 weeks.

If the weekend comes back 15+million (very doable) I'll eat my Baez ball if it doesn't get to 624 million.

Blogger Nux Max January 12, 2018 8:48 PM  

Good thing films have revenue streams besides box office and toys. Obivousily there's boardcast (streaming) rights and DVD's. Advert budgets for tentpoles can be cost neutral as well because of marketing tie ins. I wouldn't be surprised if the various marketing deals also covered part of TFA budget.

In the end Cars made like ten billion dollars. There's no way two successful star Wars film didn't make a measly 4 billion with their box offices being what they were.

Blogger Cataline Sergius January 12, 2018 8:50 PM  

Disney paid Lucas 4 billion for the property although that is just the start of the expenses.

To take this point further, just because a movie generates a big top-line gross doesn't necessarily make it a financial success. Disney spent a huge sum to develop, produce and market The Last Jedi, it committed enormous and costly human resources to it, and gave it the year's most valuable release slot. The studio paid $4 billion for the right to produce Star Warsmovies, so the amortization of that purchase applied to The Last Jedi runs into the hundreds of millions of dollars. All in, with production costs, marketing costs, studio overhead and IP rights, The Last Jedi's breakeven point is almost certainly among the highest of any movie in Hollywood's history.

Blogger Cataline Sergius January 12, 2018 8:56 PM  

Regardless an accurate number regarding money won't be forth coming from Disney regarding The Last Jedi.

They will juggle the numbers until it fails to show a profit just like all movies do.

But there is a number that has to be keeping Disney execs up at night.

The Last Jedi has now fallen below 50% audience approval on Rottentomatoes.


Star Wars: The Last Jedi; Critics score: 90% Audience score: 49%

Star Trek: Discovery; Critics score: 82% Audience score: 56%

And now lets do a little compare and contrast.

Bright; Critics score: 27% Audience score: 87%

The Orville; Critics score: 20% Audience score: 93%


Combine that with TLJ's steep third week drop off and they have serious trouble at the House of Mouse.

Anonymous Man of the Atom January 12, 2018 9:10 PM  

Nux Max wrote:
If the weekend comes back 15+million (very doable) I'll eat my Baez ball if it doesn't get to 624 million.


I'll take two 8"x10" glossies and a dozen wallet-sized.

Anonymous Marco Leal January 12, 2018 9:13 PM  

Nux Max = Disney Bitch

Blogger NO GOOGLES January 12, 2018 9:24 PM  

One massive problem for Disney with Star Wars is merchandising. There's not nearly the market for new merchandise of the old trilogy characters that there used to be. And the new characters? The toys are rotting on the shelves. For TFA, the only profitable toys were warmed over original trilogy characters (not a ton of profit, but profitable at least) and BB-8. Everything else was a massive loss and was in clearance while the movie was still in theaters.

Star Wars merchandising is really the big story when it comes to Disney faceplanting with one of the most profitable IPs in history. The merchandising is a DISASTER for the new movies, and the old trilogy stuff just isn't anywhere near enough to make up for it. Nobody gives a shit about characters like Rey, Finn, and diversity extras 1-10. What made Star Wars the moneymaking machine that it was for decades was the rock-solid merchandising. Only Spiderman was in the same realm as Star Wars.

That is, until Disney. Now Star Wars merchandising is in the tank, and with 2/3 of the original trilogy main characters dead and the last living one on borrowed time (since the actor that played her is dead) I wouldn't be surprised to see merchandising VPs jumping out of windows.

Anonymous Looking Glass January 12, 2018 9:26 PM  

@92 Cataline Sergius

One little rub with all Star Wars production numbers: LucasFilm owns ILM. They get their special effects at Cost not Retail price, but that's an opportunity cost for ILM that gets lost. This is part of why the Prequels actually had reasonable budgets for the time. It isn't an issue the comes up much, but it is there.

Though because ILM is a quite profitable business that'll go on longer than the active Star Wars movies, Disney should eventually make back its costs on the purchase regardless. Actually, with the amount of Special Effects work that Marvel needs, ILM might end up being the more valuable part of the deal by the end of it.

As to the The Last Jedi, if they kept the total production budget below $500 million by the time all of the marketing is done, I'll be surprised, though they probably didn't need to spend $25 million for a rush-job removing a mustache. So, they've got that going for them.

Blogger Michael Maier January 12, 2018 9:35 PM  

Can't wait for trannie Conan."

The last one looked like he was wearing eye makeup in the previews. I managed to miss that one, even though I don't PAY to see movies in the theaters.

Anonymous Avalanche January 12, 2018 9:57 PM  

@97 "because ILM is a quite profitable business that'll go on longer"

But just how converged IS ILM?!

"Doctor, doctor, I've caught the SJW! How much longer will I live?!"

Blogger Emmanuel Mateo-Morales January 12, 2018 10:19 PM  

Hey, T'Challa kicks ass is a complete and utter cultural chauvinist most of the time who would let the world burn so long as his own Nation survived and prospered as it has for centuries back when the ass it tore up were other darkies who wanted what they had rather than darkies, chinks, crackers, Ey-Rabs, and aliens (the outerspace ones).

Blogger Emmanuel Mateo-Morales January 12, 2018 10:28 PM  

"About time the We Wuz Kangs meme was turned into a (((comic book movie)))."

Nigga, Black Panther predates that meme, and possibly even the idea, by so long that it's probably a trope codifier if anything. Fuck, it predates the real world Afro-centric Black Panther party by a few months.


First Appearance: Fantastic Four #52 (July 1966)

https://en.wikipedia.org/wiki/Black_Panther_(comics)



October 15, 1966: The BPP is founded. A few months later, they began their first "police" patrols.[5]

https://en.wikipedia.org/wiki/Black_Panther_Party#Origins



"The character, whose name is T’Challa, is the king and protector of a fictional isolationist African nation, Wakanda, which happens to be the world’s most technologically advanced country."

"So I take it this is Marvel's first comedy?"


Hey man, as a concept, it's no more ridiculous than pretty much every other premise for every other superhero movie ever and it actually can be quite subverted against any leftist attempt to subvert it into anything else.


"The irony is that it's a result of Marvel Studios putting out one quality hit after another.'

Well, generic/ok, to above average, to somewhat remarkable. Really, the Marvel studious hasn't had an egregiously awful film which why it's still afloat.




Anonymous NZT January 12, 2018 10:39 PM  

Others have already summed it up well, but Nux Max is out of his mind and his attempt to defend TLJ's performance is pathetic:

- The studio announced they were projecting 750-800m after the opening weekend. They are going to come in waaaaaay below that, due to terrible persistence. Last weekend it even got its ass kicked by a lame Jumanji remake that only came out one week after it. There is absolutely no way to spin that as a win.

- As others have said, they would have preferred (and reasonably could have expected) for each sequel to do stronger than the priors, like various Marvel movies did. There is absolutely no reason TLJ HAD to do >30% worse than TFA. That's 100% due to them shooting themselves in the dick with a terrible story

- The movie was divisive and preachy. They torched a ton of audience goodwill with it, which is vastly more valuable to them long-term than any amount of box office today. I can personally vouch that young kids today are nowhere near as interested in SW as kids were in the 80's, in large part because all the new characters are so lame and unappealing.

- TLJ's total production and marketing was probably >400m. The studio typically winds up with around half of the domestic total (% varies by week, at this point Disney is probably getting less than half on most screens) and ~30% of the foreign total. Many seemingly successfully movies don't actually earn out, but instead try to make it up on streaming and merchandising.

- On that basis TLJ's performance is AT BEST indifferent, but once you factor in the fact that Disney still needs to cover the 4 billion they paid for LucasFilm and the fact that their new merchandise is failing catastrophically (how terrible do you have to be to FAIL AT SELLING STAR WARS MERCHANDISE? Yet Disney is managing it) it's clear this franchise is now in trouble, as is Kathleen Kennedy's job.

- The next movie, Solo, has all the marks of a dumpster fire waiting to ignite. They famously had to fire the directors and reshoot 80% of the movie, and now they're going to spend all of February doing even MORE (expensive) reshoots. It's in a tight May weekend slot between Avengers 3 and Deadpool 2, both of which are OWNED BY DISNEY, strongly implying they had low expectations for it so they tucked it into that slot deliberately to die quietly there. Most damning of all, it comes out in 4 months and we haven't even seen a teaser for it yet. That's right, "flood the zone" Disney ISN'T EVEN BOTHERING TO ADVERTISE THEIR NEW STAR WARS MOVIE AT ALL. The silence speaks volumes, methinks.

LJL at anybody pretending TLJ and it's 49% approval is some kind of victory lap.

Blogger S1AL January 12, 2018 11:00 PM  

"Well, generic/ok, to above average, to somewhat remarkable. Really, the Marvel studious hasn't had an egregiously awful film which why it's still afloat."

Sure, but even Iron Man 3*, which I pretend didn't happen, was entertaining enough to rewatch. When your floor is better than 90% of what Hollywood puts out, you're in a pretty winning position.

*I almost forgot about Hulk. That was not that good. Statement still stands, though - 15 movies ranging from acceptable to great? Damn.

Blogger wreckage January 12, 2018 11:13 PM  

I plan to watch it. It looks fun. Make Captain America a Korean chick and I'm not watching. But Black Panther is gonna be who he always was.

And Wakanda don't hold with mass immigration.

Face it, they're African Alt-Right.

Anonymous Musashi January 12, 2018 11:29 PM  

Black Panther rules a made up advanced African country: Wakanda.

There wasn't a single actual African country that could even half-way represent a modern nation for the movie.

Shithole indeed.

Anonymous Nathan January 13, 2018 12:15 AM  

Chinese Theaters Drop 92% of 'Star Wars: The Last Jedi' Screenings

http://comicbook.com/starwars/2018/01/12/star-wars-the-last-jedi-chinese-theaters-dump-92-percent/

"Just seven days after a disappointing opening weekend for Disney's blockbuster, theaters in China have decided to pull the plug on the majority of showings, pulling 92 percent of the film's screenings. According to a report from Forbes, The Last Jedi went showing on 34.5 percent of screens in China this week, to just 2.6 percent of screens this weekend."

Blogger Nux Max January 13, 2018 12:18 AM  

I highly doubt Disney cares about a single self selected poll.

Anonymous Man of the Atom January 13, 2018 12:24 AM  

Nux Max wrote:I highly doubt Disney cares about a single self selected poll.

On the contrary, House of Mouse paid a lot for that self-selected poll of paid reviewers (90% pro payola). Keep up, junior.

Blogger Nux Max January 13, 2018 12:25 AM  

Sure see you in a few weeks.

Blogger tublecane January 13, 2018 12:34 AM  

@73-Red Letter Media had a video full of predictions for the Han Solo movie. They banked on Disney sticking to a couple of things. Firstly, the "I recognize that" formula. Everything that stuck in people's heads from the previous films must be involved in the story. Therefore, we'll get an origin story for:

Han's vest,
his blaster,
the stripe on his pants,
how he got the Millennium Falcon,
how he met Lando,
how he met Chewie,
how he met Greedo (and something about shooting first),
how he met Jabba,
something about Carbonite®,
something about Boba Fett, etc.
the main plot driver will definitely be the "Kessel Run," and they'll make a joke about parsecs

Secondly, the story will be stupid and obvious. Whatever you're thinking, make it stupider and more obvious, and you'll have a better shot at guessing correctly.

After Last Jedi, we must add SJW politics and tearing down Old Star Wars (while futilely trying to hold onto its magic). I don't know what that means. Hopefully Jabba the Hut as an intentional parody of Harvey Weinstein.

Anonymous Brick Hardslab January 13, 2018 12:38 AM  

Wakanda is obviously a fairytale, it's Atlantis. It fits with the old pulps and stories. Black panther is a good character. I'll go see the movie if it's as good as Ant-man it'll be worth seeing at the theatre.

Blogger wreckage January 13, 2018 12:39 AM  

The China news is big. ROW earnings are very important these days.

Anonymous Pitchfork Rebel January 13, 2018 12:54 AM  

Black Panther??..subtle...

Blogger tublecane January 13, 2018 12:56 AM  

@79-"I would argue expectations were higher for ESB because of ANH being a huuuge deal culturally."

You would argue that because you don't know what you're talking about. Star Wars was a bolt out of the blue. No movie had ever been that big, save Gone with the Wind. That one at least was based on a best-selling novel and was heavily publicized throughout its production. You don't expect lightning to strike twice like that.

George Lucas financed Empire Strikes Back himself, with the intention of using the profits to build Skywalker Ranch and set himself up as king of the indies or whatever. He even chastised his director and producer for running over schedule in an effort to make the best film possible. He just wanted to put it out there.

I looked Empire up on the inflation-adjusted all-time box office champ list, and it comes in at #13 (with the original at #2). I hardly think they expected more than that.

Disney, on the other hand, definitely expected the Last Jedi to do better.

Blogger Were-Puppy January 13, 2018 1:09 AM  

@42 Brick Hardslab
I used to love black panther.
---

Same here. BP is a throwback to when they actually attempted to make black characters (even if He Wuz Kangz).

At least it's not the sloppy palette swap garbage we get today.

*needs to start meme WAKANDA IS SHITHOLE***

Blogger tublecane January 13, 2018 1:18 AM  

@87-I hear what you're saying about the force, and the current writers' inability to incorporate it. See Rogue One, for instance, where they were denied use of Skywalkers or Jedi, and had to invent some Chinese monk blind swordsman who can't master the force but does appear to benefit from it.

Look to the original, however, and you see the possibilities of Star Wars storytelling without accomplished force-users. There are only two characters with mastery of the force in that movie: Obi-Wan and Darth Vader. In most instances, they use the force for parlor tricks. (Scary tricks in Vader's case.) They move the plot, but only in a few instances is drama directly produced by force-use: the duel, Obi-Wan's death, and Obi-Wan's disembodied voice telling Luke what to do in the climax.

It's implied a couple of times Luke uses the force spontaneously, without exactly knowing how. But I always interpreted the kill shot as a "If you believe in yourself, you can do anything" moment. We don't even know at that point Obi-Wan is a Force Ghost. It could have been Luke's imagination.

I know, he's force-sensitive. Vader says shortly before the "use the force" moment that he senses Luke's power. But in Disney Wars, you don't need to be born with force genes. Anyone could "let go," believe in themselves, and use the force.

Which made for an annoying Mary Sue character in Farce Awakens and the recent installment. But it could be done better. For instance, instead of Rey piloting the Millennium Falcon, reading Sith Lords' thoughts, and mastering the lightsaber out of nowhere, how about she concentrates really hard and makes an object jiggle and fly into her hand once. Just once.

Imagine a normal movie, except you want a couple of moments where something impossible happens. That could be the force coming to help people who are letting go and believing in themselves like Luke.

Anonymous a deplorable rubberducky January 13, 2018 1:33 AM  

I thought taking the Asian girl, Rose, making her fugly and then mudsharking her would absolutely doom the box office in China. And worse. It's like salting the field for the franchise because the Chinese are going to take that as an insult. Which it is. SJWs can't see that, how stupid can you be, but then you have SJWs.

Now I'm looking at the box office nightmare Disney is seeing in China and frankly I'm laughing my ass off.

Get rid of your SJWs, Disney. They cannot accept empirical reality, they war with it constantly. They will lead you wrong. Always. No exceptions.

Blogger Silly but True January 13, 2018 1:36 AM  

H&M just announced licensing tie-in for Man-Ape kids' hoodies.

Blogger wreckage January 13, 2018 1:40 AM  

@117
I... I actually didn't think about how that relationship would play in China.

Ohhhh.... that was a horrific mistake. Bloody white people can NOT think outside their own culture for even a second. In fact they insist they don't have one and are beings of pure light, birthed from the ether and encumbered by neither flesh nor So-called "culture".

Remember "culture" is SJW for "barbarism", which is why they are forced to conceive of themselves as not having it.

Blogger tublecane January 13, 2018 1:44 AM  

@96-Merchandise was another bolt out of the blue thing for the origin Star Wars (and to a lesser extent Empire and Jedi). Movies just don't sell in toy form like that. Including newer Star Wars movies.

I was 17 when the Phantom Menace came out, so I grew up in the long drought between series. Yet I played with Star Wars toys. I was too old for prequel series toys, but I can't imagine anyone buying Qui-Gon Jin (was that his name?) or Padme figures. Maybe Darth Maul, because he looked cool.

Aside from Yoda, Lando, Jabba the Hut, Boba Fett (God knows why), the Emperor--and possibly Darth Maul and the Soccer Ball Robot, but I'm not sure--all the iconic and beloved characters and models come from the original. Memorable prequel characters without a demon face and sick fight moves are all from the original series. None of the new series characters not from the original and who don't roll around like a ball suck.

The most popular character is Darth Vader, and it's not even close. Yoda is probably next. Then it's mostly Star Wars I stuff: Han, Luke, Chewie, R2-D2, the Princess, Obi-Wan, stormtroopers, the Millennium Falcon, the Death Star, X-wings, tie fighters, the Princess. I'll concede lots of people hate C-3PO, but it's a love-to-hate thing.

The sequels have diminishing icon returns. The previously mentioned Boba Fett and Slave One, Lando, the Emperor, AT-ATs, speeder bikes, Jabba, A-wing fighters, the Lobster Man, and now I'm scraping the barrel.

What non-humans or ships and such do Star Wars movies after Jedi have that sell as toys? The rickety prequel robots? Kylo Ren's mask? Pfft.

Blogger tublecane January 13, 2018 1:51 AM  

@101-The We Wuz Kangz meme isn't very old, but Afrocentrism is. Probably goes back to the 19th century. There had to be some We Wuz Kangz stuff in there from the beginning.

I assume the above poster was referring specifically to a major cinematic release depicting an advanced African civilization ahead of the white world. A theme best summed up by pyramids that are also rocket ships. Which I don't think has a precedent.

Blogger wreckage January 13, 2018 2:07 AM  

@ 121 the British were always coming up with romantic fairytales about the various primitive cultures they encountered in the course of Empire.
White guys making up idealized fantasies about any given group is about as old as white guys meeting said groups.

Anonymous Ryan G January 13, 2018 2:28 AM  

@92 - I hope so. $624 million in domestic sales is $624 million too much. Purely as a hypothetical, when they make the next Star Wars movie and double down on the SJW crap again, what do you think Disney's reaction will be if it _really_ bombs? Like "The 13th Warrior" bombs?

Blogger Snidely Whiplash January 13, 2018 2:34 AM  

Ryan G wrote:Like "The 13th Warrior" bombs?
Hey, 13th warrior was a good movie. Well, an okay movie with some really excellent moments and a very profound view of language and early European culture.

Blogger The Rev January 13, 2018 4:54 AM  

No,no. Deadpool.

Blogger Jeff January 13, 2018 7:27 AM  

If we're going to posit technologically advanced African civilizations, I prefer Flash's Gorilla City. It's more believable.

Blogger Not a lefty January 13, 2018 8:15 AM  

Look no further than Melville's Typee for that.

Anonymous BBGKB January 13, 2018 8:19 AM  

this is just a weak claim however you slice it. Presales can indicate that interest is deep, but not necessarily broad

Are public schools paying to take students to this like they have with other "black fictional history" movies? One benefit I am not sure if I support or not is inner city schools doing laundry for kids, tax dollars might make them smell less for Teach For America chumps.

when will (((they))) cast a nggr playing King David?

After they redo the movie TROY with Heleniggerette of Troy.

Blogger Meng Greenleaf January 13, 2018 8:26 AM  

Actually, I cannot take the premise seriously. Which is sad, because I think I could have once. At one time, I could have sat back and set aside reality and enjoyed this movie for the fantasy it is. Now I cannot. The movie feels forced, fake, idiotic and given the mass invasion of Europe (and 8 years of Obama) - treasonous.
Again, a shame.

Blogger FUBARwest January 13, 2018 10:01 AM  

As has been mentioned, Black Panther and the Wakandians have an alt right philosophy in everything they do. I'm interested in seeing if Marvel keeps it or changes it and if they do keep it how will the sjws react to it.

I don't know why people seem to accept TLJ cost 200mil and not closer to 300mil. If it cost more would Disney let anyone know? If Batman v Superman cost 250mil I have a hard time believing SW cost less, even with factoring the savings you get from ILM. Plus with worldwide marketing for an event film like this and with the expectation that this was going to make another 2 billion worldwide I imagine the actual production + marketing budget was more along the lines of 600 million. Disney is losing a lot of money due to it's convergence.

Factoring in that Disney made every theater in America who showed the film give them 70% of the ticket sales as opposed to the usual 50% and it had to stay in the theaters largest screen for a month makes me believe it cost more than the usual 500mil tent pole film and they expected it to be at the bare minimum as successful as TFA.

I have a feeling the execs at Disney that have any sense will want to write TLJ as a loss on their taxes. The movie making as much as it has is the worst outcome for them. At the end of it's run it will make more than it's costs so you can't write it off as a lost but the profit will be so small that after taxes you would have been better off making 30 movies for the cost of this one.

Blogger Nux Max January 13, 2018 11:06 AM  

TFA was also a bolt out of the blue in that it was 1st structurally sound Strange Wars film in 40 years and the first star Wars in 3D. It also benefitted from not having the basic outline of the plot known.

TFA also benefitted from a better level of competition. TFA wasn't also the third star Wars film in 3 years.

Rogue One is as "converged" or whatever. TLJ has already out grossed it. Maybe this isn't some big political victory.

Blogger Salden January 13, 2018 11:39 AM  

I wonder who's behind ((Nux Max))'s posts.

Blogger B.J. January 13, 2018 1:12 PM  

I was going to see Black Panther, but now they've made going to movies into a political statement, so I won't bother.

Blogger tublecane January 13, 2018 4:32 PM  

@131-Don't attempt to compare the advent of the Star Wars phenomenon with the 7th Star Wars movie. Farce Awakens made more money than any of the prequels, and perhaps more than Empire and Jedi, though I'd have to check. But that's hardly a bolt out of the blue.

What we're talking about is Disney's expectations now versus George Lucas' expectations in 1980. Clearly, the plan was to copy Marvel's model, which wasn't to open with the highest-grossing installment then decline as time went on. There's no reason to assume they didn't want Star Wars movies making more and more money all the time. But even if they recognized the fact that they weren't going to repeat the Force Awakens' success, I'm sure they didn't expect to lose this much ground this rapidly.

Lucas, on the other hand, wanted to build his ranch and didn't foresee himself as the Star Wars guy for the rest of his career. It would be enough for Empire to fund the next stage of his career, just as American Graffiti and Star Wars had.

Remember, he funded Empire himself, with Star Wars money (and loans, probably). It's his expectations that matter, same as Disney's are what matters in the Last Jedi's case. There's not a shadow of a doubt Lucas had lower expectations for Empire than Disney had for Last Jedi.

Blogger Salden January 14, 2018 3:18 PM  

Barking about the money SJW Wars made is just deflection unless you have the production costs on you. And for all the bluster about diversity there's little to zip evidence of Tumblr Wars drawing in hordes of women/darkies.

Anonymous Elizabeth Creegan January 19, 2018 5:39 PM  

Once Upon A Time when T'Challah and Wakanda were first introduced to the Marvel Universe, Wakanda was another dirt-poor African country, better off than the rest of Africa in that its inhabitants actually seemed to be loyal to the royal family as well as their own tribes, but neither technologically advanced nor rich. It was heavily isolationist from *everyone*, and having managed to leverage its isolationism combined with being fairly warlike and not easy targets into avoiding the trouble the rest of Africa had with Europe and the Arabs and each other, it's easy to see why!

However, T'Challah's father, T'Chaka, made an exception to the isolationism to get his heir and probably some others the very best education available, which meant that T'Challah had spent years in England.

Wakanda was also, it turns out to be, the sole source of the ultimate Marvel unobtanium, called vibranium (mixed with a semi-unobtanium, adamantium, to make Captain America's shield.) An alien meteor, iirc.

Early on, possibly in the issue T'Challah is introduced, a supervillain kills his father T'Chaka in an attempt to obtain vibranium, not previously known to be useful, merely rare. T'Challah defeats the supervillain and inherits the country.

Over the next couple decades, T'Challah leverages his monopoly over vibranium and his own brilliance to transform the functional-but-dirt-poor country he inherited either (depending on your interpretation of the source material) into a rich technological country or a country where dirt houses and skyscrapers existed nearly side by side. In either case, it has a vibranium-based technological ability second to no country except perhaps Latveria.

But Marvel doesn't want to let its characters age. In order to keep T'Challah a fairly young king and to keep Wakanda the powerhouse it became, they retroactively changed continuity until T'Challah *inherited* a rich technological country instead of *built* one.

Personally, I can't stand the change; it changes the character from someone who built a country, and has *earned* the deference he expects, to someone who inherited a country.

In any case, the later version is the one the movie goes with.

Once Upon A Time, Wakanda actually made logical sense, and Once Upon A Time, T'Challah deserved *enormous* credit as a great leader and not merely credit for being a courageous, physically powerful man who is the leader of a great country.

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