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Thursday, March 11, 2021

The NBA: woker and broker

The NBA All-Star game is down 76.1 percent from its peak viewership.

Like all sports everywhere, the NBA has been suffering in the television ratings game, dating back to last season and the restart in the Disney bubble. That included an all-time ratings low for the NBA Finals between the Los Angeles Lakers and Miami Heat.

Well, it appears things aren’t much better today, as it was revealed that Sunday’s All-Star Game also hit an all-time ratings low.

Per Anthony Crupi of Sportico, Turner Sports’ coverage of the NBA’s midseason event averaged just 5.94 million viewers and just a 2.4 rating in the all-important 18-49 demographic. That was a drop of nearly 24 percent from the year-over-year average.

And consider this — the record high for the All-Star Game, which came in 1993, averaged 22.9 million viewers and boasted a 14.3 rating.

Professional sports are suffering from a triple whammy. First, demographics. All the outreach efforts to Hispanics, Asians, and other not-Americans can't disguise the fact that not-white people don't care about sports invented by white people as much as white people do. Ockham's Razor suggests that they never will, for the obvious reason that they never have, and relocation to the USA isn't going to cause a sufficient percentage of them to do so.

Second, the convergence of the leagues. The changes in ownership from a class that cares first about the sport to a class that cares about financial performance and influence over the masses is significantly reducing the quality of the product while serially turning off segments of people who increasingly become ex-fans.

Third, the behavior of the players. This is, in many ways, an extension of the convergence, because the behavior would not have been permitted by the old school owners. But it is nevertheless distinct, as the players are not so much biting as relentlessly gnawing at the hands of the people whose interest keeps them fed.

I am a lifelong NFL fan who was active in two fantasy leagues for more than 15 years. I subscribed to NFL Gamepass from the time it was initially offered. Two years ago, I stopped subscribing. Last year, I only watched part of the Super Bowl. Most damningly, I know a die-hard Packers fan and shareholder who didn't watch one single moment of the NFL, not even when the Pack played in the NFC championship game at Lambeau.

Pro sports are not going to bounce back from their convergence. In fact, the pandemic is disguising the full extent of the catastrophic declines.

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103 Comments:

Blogger cecilhenry March 11, 2021 4:06 AM  

Honestly, 6 million is disappointingly high.

Let's get that down under 3 million, where it belongs.

So you have more people going for a walk than watching Globohomo filler sport.

One can hope.

Blogger Karen took the Kids March 11, 2021 4:17 AM  

The hilarious efforts to explain away the numbers is happening in every sport in every country in the west. People are locked in their houses hiding from a cold and still can't be bothered to watch grown men bow down to globohomo.

Blogger Eduardo March 11, 2021 4:27 AM  

Finally a chance to get rollerball league going!

Blogger Teleport me off this rock March 11, 2021 4:36 AM  

All the outreach efforts to Hispanics, Asians, and other not-Americans can't disguise the fact that not-white people don't care about sports invented by white people as much as white people do.

Hispanics, Asians, and many other non-whites also don't like blacks, many of them in ways that would make ol' Adolf seem woke. "People of color" are not allies, no matter how much the SJWs wish it so.

Blogger God Emperor Memes March 11, 2021 4:39 AM  

Was (modern) soccer not invented by White people?

Blogger Harambe March 11, 2021 4:44 AM  

I would want my kids to meet Michael Jordan. I wouldn't want Lebron within 100 yards of them.

Blogger wahr01 March 11, 2021 4:44 AM  

I think I read this morning that the NFL's salary cap has dropped by a staggering 8 figures this year due to revenue collapse.

Blogger bar1scorpio March 11, 2021 5:02 AM  

33 would have been enough to cause a noticeable decline without parts 1 & 2 but they're all interlinked.

Consider how far prostars have fallen, from Bo Jackson, Wayne Gretzky & Michael Jordan in Saturday morning cartoon incarnations, The Refridgerator guest spottting on G.I. Joe, to Shaq Fu & Space Jam, Gen X just celebrated more atheletes who also had "star" potential in their personalities.

Even if they weren't a pack of whining thugs, the majority of modern playersjust don't have the inspirational or aspirational personality that drove the NBA, MLB & NFL & NHL to international prominence.

the era of a man like Tiger Woods becoming a brand to himself through sports are long gone.

Blogger Beto March 11, 2021 5:02 AM  

As I've gotten older watching sports on tv has become rather silly. It's best to actually play a sport than sit on a couch eating fatty drinks and snacks.

Blogger Jamie-R March 11, 2021 5:08 AM  

It's such a 2000s thing, 'television ratings', who watches television anymore? All the kids that watch basketball under 30 years of age do it on the internet, most don't even pay for the streams. I haven't watched a game on my own television since about 2012. I don't know how they'd assess the impact that 'illegal' streams account for the majority of key demographic fans. None of them care that LeBron's woke or that Meyers Leonard is calling people kikes on Call of Duty streams while his owner is Jewish. It's all great drama and the games that count are fun too. But all those people that were adults when Michael Jordan played will never watch it again and are serious people and old, but it's always been a young man's sport and they can't be told what to think or do or how to be serious about any of these gay movements they push while competing for the Larry O'Brien Trophy.

Blogger Harambe March 11, 2021 5:19 AM  

Beto wrote:As I've gotten older watching sports on tv has become rather silly. It's best to actually play a sport than sit on a couch eating fatty drinks and snacks.

I'm not an edgelord like you. I love watching sports. especially those I've played myself and can appreciate the skill off. What I don't care for is political statements before, during, and after. I want to see the best athletes in the world do their thing.

And I don't like watching women's sports (aside from the ones with pretty chicks) because e.g. the women's javelin world record is about 5m further than I threw in high school. And the women's 100m world record is like 0.8s faster than I ran in high school. And I didn't even make it to the national team.

Blogger VD March 11, 2021 5:21 AM  

All the kids that watch basketball under 30 years of age do it on the internet, most don't even pay for the streams.

You're missing the point. A small fraction of people under 30 watch basketball at all, compared to the number that used to do so. The ticket sales would be reflecting the decline in viewership - the decline in NASCAR was almost 1/1 - if it weren't for the COVID restrictions hiding the decline in ticket sales.

Blogger VD March 11, 2021 5:22 AM  

As I've gotten older watching sports on tv has become rather silly.

OK Boomer.

Blogger Teleport me off this rock March 11, 2021 5:49 AM  

And lots of people under 30 in the US now are broke as a joke. Watching streams illegally is not just for fun, it's a necessity for many, which means the economic reality is even worse than the headline numbers suggest: even those watching aren't spending the money needed to make the merry-go-round keep spinning.

Amazon greatly overpaying for the NFL is just hubris, there is no vast untapped pool of ad targets they're going to uncover.


And I don't like watching women's sports

It's not an alternative anyhoo, because women's sports are so converged as to have collapsed into a "social justice" singularity. WNBA ads, for example, have been hyper-converged since the league's inception.

Blogger Unknown March 11, 2021 5:51 AM  

When they play the Negro National Anthem before games, that is a hint they don't want whites watching.

When the players and the team owner use the practice facility to collect absentee votes for Biden/Harris, and pose for pics with all the blacks who turn in the votes, and give them team ball caps, at the same time lecturing whitey how evil he is for having a beer with his next door neighbor (doing that is why all the blacks have covid and makes him races), that is a hint that don't want whites watching the games.

Blogger T.L. Ciottoli March 11, 2021 5:52 AM  

Good riddance. It became an idol and another willful distraction for men who were avoiding facing real-world problems in our communities and our nations. This include European football leagues.

Blogger T.L. Ciottoli March 11, 2021 5:55 AM  

Virtually everyone has some virtues and vices, strengths and weaknesses. It's ok to tell yourself or your children, "Look at how Michael Jordan worked so hard, look at how person A or team B didn't give up when they were losing." Good life lessons, vital ones, to be honest.

All that must be applied to real-world life situations though and not merely games. Kids and adults should be practicing those in real life, not merely noticing them while losing hours of their lives in front of the TV.

Blogger Teleport me off this rock March 11, 2021 5:57 AM  

@5 - Yes it was, but the British Empire was more successful in exporting its leisure activities than the American Empire, which mostly exports greed, pollution, and organized criminality.

Soccer requires virtually no equipment if you're determined enough to want to play. Kids in shantytowns the world over play footy with "balls" made of rags, old clothes, or plastic grocery bags.

Soccer also had a 50 year head start on American sports.

Blogger Chase March 11, 2021 6:12 AM  

As a former major sports fan that turned off all sports five years ago, I've given this some thought. I think there are two more factors that you didn't mention above.

First, I think the relentless data gathering and strategical or tactical optimization has led to a more boring game. The meta has been solved, so games play out the same way, over and over and over. This is less true in football than it is in basketball and baseball, but the trend seems to be moving in that direction.

The last factor is more of a society-wide factor that seeps into sports, and especially applies to football. I just don't think sports are any longer an adequate substitute for violence and tribalism as they were in better times. People have a sense that things are real and heating up, and sports are seeming like a silly waste of time.

Blogger DrivingDissent March 11, 2021 6:20 AM  

How accurate are the ratings? I suspect everything is much worse than is commonly understood. Funny money, funny elections at this point what's not clown 🌎..

having infiltrated and subverted nearly every institution why not institions that measure and rate things?

Trust is the glue that holds everything together and everywhere we see that our misplaced trust is failing..

Blogger Rick March 11, 2021 6:20 AM  

I agree with the triple whammy and add to it that The Year of COVID accelerated the disinterest. You couldn’t escape the constant reminder even in beloved past-times..
Our local mom and pop sports pub became like a morgue. It used to be a place to escape to. The extinguished sports bar experience has to be a factor. Attendance there stopped. Just take-out for months. We eventually got used to not going. Other things too became not-as-good substitutions.

Blogger Lazarus March 11, 2021 6:21 AM  

Curling is an icy oasis in the vast wasteland of sport. Charlie don't surf, and Shitavius don't curl.

Blogger Mr.MantraMan March 11, 2021 6:21 AM  

If the hour of NBA games I watched at a bar a month ago are any indicator it is just a poor product, the players lolly gagged up the court, the D consisted of waving an arm at the O player who then set up a fairly low percentage outside shot, and only occasionally would they drive in for the all important dunk for highlights on ESPN. All the while an older white man in an idiot mask would be wildly gesticulating on the sideline trying to "coach." My guess is that these showboats really, really miss court side fans, might be a better product with that in the environment.

I'm still trying to figure out if the Chinese market is going to save the NBA from itself, because for the life of me I am not seeing much love for blacks from any Asians here in the states.

Blogger Derangement Syndrome March 11, 2021 6:29 AM  

All sports in the US are dying, but the pandemic hastened their demise by about 15 years.

The most idiotic one though is NASCAR, they committed ritual suicide with their insane reaction to a garage door pull last year.

No kids play football anymore, and numerous High Schools are dropping the sport all together for insurance reasons. The tributary rivers flowing to the NFL are drying up.

The NBA will soon move full time to China where the Chinese government will control the players with an iron fist, they'll likely be very successful there as a result.

Blogger millie78 March 11, 2021 6:32 AM  

That second factor is a really underrated one. I didn't watch any NFL games this year til the playoffs, when I tuned in to a Bills game. I turned it off after the first quarter because watching the televised game was pretty irritating. All the ads and sponsor plugs were ridiculous, as was most commentary, a good chunk of which revolved around promoting other network shows. I suppose it was like this before, but stepping a way for a while made it clear just how awful a viewing experience the NFL is. For a game that has nominally one hour of play time, it takes a lot of garbage to pad it to a three hour event, especially when there's really only twenty or so minutes of actual action.

Blogger Unknown March 11, 2021 6:35 AM  

I stopped watching pro sports, except for the World and European cups, a long time ago.
The athletes, though arguably better than ever in terms of physical ability, simply did not appeal to me in terms of personalities. I grew up with the Joe Montana's of the 49er's and the Jordan's of Bulls and such. I was there when Joe carter hit THE homerun and Toronto won the world series. It just felt that, in the 21st century, sports and the athletes just, well, how can I put it? They simply meant LESS to me and, as it turns out, to most of the people I know. Maybe its nostalgia and we simply remember things differently. I do know that in terms of all our kids, none of them have any interest in watching Pro sports, though they all love to participate in sports. MMA is another example. as a martial artist of over 40 years, when UFC came out I was looking forward to the professional evolution of it. Then it happened and while the skill and athleticism is excellent, I find no engagement exists in regards to the actual athletes.

Blogger Balkan Yankee March 11, 2021 6:35 AM  

This is what demand destruction looks like.

Blogger Damelon Brinn March 11, 2021 6:36 AM  

I don't know how they'd assess the impact that 'illegal' streams account for the majority of key demographic fans.

They don't assess it, but sports radio guys love to say "streaming" to explain away the massive loss in the only viewers that matter.

I don't know how the NFL is getting away with doubling their TV money demands as ratings fall, except that they're all part of the same gang and a decision has been made that the pro leagues need to be promoted even if it means the networks have to take a loss on them. You can't have bread and circuses without a big top, after all.

Blogger Black Bird March 11, 2021 6:44 AM  

I had NBA tickets and NFL tickets. I gave them all up because the games are like going to a Chicago south side gang members meeting.
When player jump from High school to the NBA or just one year in college they have destroyed the entire system.
It’s Amazing to me that only the best make a professional team no matter what color and I agree with that. But if you do that same anywhere else your called every name in the book. The music at the games is shameful with words that are nothing but vulgar. The cost to take a family is nuts.
In fact to have college sports tickets are just as bad.

Blogger Nostromo March 11, 2021 6:52 AM  

Here in Kentucky, basketball is nearly a religion. Marriages, parties, events, were held so as NOT to be held during the basketball game. Then the wokeness started. And players chasing the all mighty dollar leaving early. No continuity, or attachment to a fanbase that was white to the players who are increasingly ghetto trash. This years team has been historically bad... the worst team ever. And supposedly has 3 NBA lottery players on it! And even the non-lottery players leave because the coach kowtows to the NBA players. And then the team and coach knelt for BLM. The explosion was instant, and still going on. Only Covid is hiding how bad it is. 100 years of basketball tradition, thrown under the bus, to stroke the ego of some minority children. The destruction of the NBA can't come soon enough.

Blogger Nostromo March 11, 2021 6:53 AM  

Womens curling has a lot of eye candy.

Blogger Unknown March 11, 2021 6:57 AM  

I was thinking about all the offensive and criminal stuff the players do and how the politicians go down and hug them for it, and how the Detroit city council banned Duke of Hazard displays from every car show because the car had a rebel flag on top of it.

And it hit me. The ultimate remake. An all black Dukes of Detroit. They are a minor drug group in the 482 oh die. Bo'von and Luk-von Duke. Pastor Hogg is trying to take over that section with backing with Precinct Captain Ras'ca-non Coletrane, and they are also trying to keep the real criminals from Downtown like the mayor, chief, and powerful pastors and drug sets, out of their business area.

Dodge challengers. Racing 7 Mile at 120. Sideshows on the Lodge Freeway.

Blogger Storm Rhode March 11, 2021 6:59 AM  

I think China was a big market for the NBA awhile back before the ccp got offended by something or other and threw shade on it.

Blogger FarmerMatthew March 11, 2021 7:14 AM  

I wonder if there is an additional and stronger correlation to obesity than anything else. I used to play/watch sports. Now kids are too obese to play sports and they play/watch video games.

Blogger Steve Canyon March 11, 2021 7:22 AM  

Guess the whole expected Chinese business model isn't panning out like once thought, huh Silver?

Blogger oldvet1950 March 11, 2021 7:28 AM  

What amazes me is that today's televised sports are so amazingly life-like that you see more than if you were in attendance at the live event - yet viewership is STILL declining. What COULD it be???

Blogger B March 11, 2021 7:37 AM  

I don't see the NBA recovering its white fans, ever. Why should you pay good money to see black thugs who hate your guts? Even soccer has been converged, and its popularity in the US has always been limp, except in high schools, where even the smallest illegal alien can play it without getting killed.

Blogger CCP March 11, 2021 7:45 AM  

Has anything gained viewership?

Blogger B March 11, 2021 7:50 AM  

One other factor contributing to the demise of professional sports has not yet been considered: the blackening of the teams. It's hard to be a rabid fan of the tribe if the tribe doesn't look or act like you. The dirty secret is that most sports fans in the US are white.

Blogger JovianStorm March 11, 2021 8:00 AM  

I wonder if MLB will survive or if transgender players and the disabled will be forced into lineups to satisfy the army of woke Satan's Butt Pimples that ruined everything else.

I was a big baseball fan but now only a few teams have the money to be competitive and there's so much stalling and dragging out games that I'm almost certain the SJW pimps will offer their brand of wokeness to "revive " the game for a "new generation"

Blogger Timmy3 March 11, 2021 8:02 AM  

Four, inner city politics where riots, antifa, and racial animosity happens. Basketball becomes Basketcase in Democratic run cities.

Blogger rumpole5 March 11, 2021 8:06 AM  

The present state of "sportsball" is a great loss to the male portion of our society. It once was a showcase to direct natural masculine traits into positive channels, to build the national character, and to amaze the viewer with the performance of a man at his apex of training and physical abilities, and to show what a team of men, working together, can accomplish. Of course, that can't be allowed in our present deranged culture. Male sports must be discredited and destroyed, much like was done to the Boy Scouts.

Blogger Damelon Brinn March 11, 2021 8:08 AM  

The ultimate remake. An all black Dukes of Detroit.

That could be genuinely good if done right, but it can't be now. It also sounds like a skit you could have seen on In Living Color or the Chappelle Show, back when it was still possible to get away with such things as long as it was funny.

Blogger Doktor Jeep March 11, 2021 8:17 AM  

Sports industry finding out that the people can live without them.

Blogger John Rockwell March 11, 2021 8:19 AM  

Beto wrote:As I've gotten older watching sports on tv has become rather silly. It's best to actually play a sport than sit on a couch eating fatty drinks and snacks.

I only watch something or play a video game of something that I cannot do in real life.

Its a good guide on how to approach entertainment.

Blogger Harambe March 11, 2021 8:19 AM  

FarmerMatthew wrote:I wonder if there is an additional and stronger correlation to obesity than anything else. I used to play/watch sports. Now kids are too obese to play sports and they play/watch video games.

Also porn is way more interesting

Blogger Br'er Shaygetz March 11, 2021 8:23 AM  

Caught a bit of a NASCAR race and found it interesting how few sticker sponsors there were next to the fenders. That to me is telling, the material support is backing out, leaving only the main sponsor of the car to provide cash enough for the day to day necessities of running a team.

The WNBA and LPGA exist solely for the lesbian market. Soccer is two cans and a ball, if there are chickens running around your town streets, chances are you have a world class national team. I stopped watching sports awhile back...I didn't even know who won the Super Bowl until your post.

I've certainly gotten a lot of Bible study and model building done lately, and with no regrets...

Blogger Unknown March 11, 2021 8:28 AM  

I watched Chelsea vs. Everton earlier this week. There was a female commentator alongside Peter Drury. It may have been a one-off for women's day, but I'm sure we'll see more of this in years to come. Along with the kneeling and giant BLM banners, EPL is becoming a volume-off viewing experience.

Blogger Ominous Cowherd March 11, 2021 8:28 AM  

All the outreach efforts to Hispanics, Asians, and other not-Americans can't disguise the fact that not-white people don't care about sports invented by white people as much as white people do. Ockham's Razor suggests that they never will, for the obvious reason that they never have, and relocation to the USA isn't going to cause a sufficient percentage of them to do so.
The only Asians I have seen ``care'' about sports were embedded in White culture to the point they were going along to get along. They were happy to not talk sports when they found I didn't care either.
I did go to a Han superbowl party once, in Indiana. There was a TV showing the game, but not much attention paid to it.

Blogger Boaty Bear March 11, 2021 8:34 AM  

This ^

If you like sport, play it, or watch it locally in real world.

Blogger Ominous Cowherd March 11, 2021 8:37 AM  

Derangement Syndrome wrote:The NBA will soon move full time to China where the Chinese government will control the players with an iron fist, they'll likely be very successful there as a result.
Playing basketball is trendy among the youth in Taiwan. I wouldn't be at all surprised if the Mainlanders went for it, too. I can easily see the CCP desiring to institute safe, artificial loyalties and rivalries to divert the populace from real ones that might threaten the Party's power.

Blogger Manster March 11, 2021 8:38 AM  

Yep. Went to only watching my hometeam Colts during the "take a knee" season, because they weren't doing it as a team. Then the NFL gave millions to BLM so we haven't watched it since.

Used to watch most of the Pacers games, and always all of the playoffs for the whole NBA. Haven't watched 1 game in 2 or 3 years.

Basically when I had to start explaining to my 6 year old what BLM was, after he saw a stunning and brave not-white not-woman on a commercial extolling the bravery of all the not-white people during an NFL game, with sodomy flags flying in the background of course, I decided that was enough sports for our house.

Yet they'll still sit around hypothesizing on why numbers are falling.

Blogger Pedro the Cat March 11, 2021 8:41 AM  

When an activity is not fun, it must serve some other purpose for me to engage. Watching sports, whether pro or collegiate, is no longer fun and serves no other purpose for me to engage in. It's really that simple. The celebration of convergence has done that to sports.

Blogger Manster March 11, 2021 8:48 AM  

Should have added to my other comment: Except the UFC. The UFC has been great about not getting political either way. My favorite moment last year was when MAGA Colby Covington beat the brakes off BLM Tyrone Woodley. Colby was always wearing a MAGA hat, carrying Don Jr's book, etc and Woodley wore a BLM hat and "legalize black lives" shirt in the weigh-ins before hand. Colby sent him to the hospital and broke his ribs, I believe.

And in his interview afterwards he called out the "woke athletes and spineless cowards like Lebron James".

As opposed to NFL/NBA where no one would dare say anything close, and if they did they'd apologize profusely, shortly before being cut from the team.

Blogger Daniel March 11, 2021 8:55 AM  

6 million? That's a Hoopocaust.

Blogger Canadian Warlord March 11, 2021 8:59 AM  

Somehow sports memorabilia is still worth something, if anyone has that now's the time to sell before the boomers die off.

Blogger Homesteader March 11, 2021 9:04 AM  

Sports were about Us; now they're about Them.
And, the Woke Humiliation Rituals? Icing on a very
stale cake.

(The local sheriff took a knee at some BLM rite with only woke whites in attendance. A friend commented that it was ok- he could shoot some gay porn in uniform afterwards to get his self-respect back.)

Blogger Gr8Again March 11, 2021 9:12 AM  

I really liked the use of "not-white people" instead of "minorities", or "people of color". Great rhetoric!

Blogger George D. March 11, 2021 9:22 AM  

@34 Not my observation. Kids still play sports. It's the dorky kids who don't and wouldn't back in the day that are obese, because now they have no incentive not to be. They are getting more attention in this gammafied society than ever. For my great delight(might be isolated to my community) more kids are playing sports than ever, but sadly, nobody pays attention to them anymore.

Blogger Macs March 11, 2021 9:30 AM  

I was super into the NBA, until they pulled that obvious PR stunt at my Thunder's home game with the Jazz. Having someone run onto the court and stop the game while the teams were already in place for tip-off got my spidey sense tingling. The next day every single podcast was "This is like 911!!!" The BLM shit was just the nail in the coffin, their water carrying for the COVID scam is the worst.

Blogger Doc March 11, 2021 9:30 AM  

Free agency and constant roster changes contributed to rise of FF and decline of regional loyalty. How many Pats fans were really Brady fans?

Blogger Dice March 11, 2021 9:31 AM  

Just for this season due to the loss of ticket sales and concessions but they believe they’ll get the double sized TV deals and the cap will rebound and climb to $350-375MM.

I don’t care about the game much anymore but I still enjoy the business and roster building side of it.

Blogger Kirk Parker March 11, 2021 9:34 AM  

Miles would be safer.

Blogger Reprehensible Adam March 11, 2021 9:48 AM  

I realized that why should I care or watch someone who doesn't care about me. These sports are stupid and accomplish nothing. I also stopped watching game shows. The funniest thing is my boomer mother has to stop talking to me when her games shows are on. The circuses need to die so that people can live.

Blogger tuberman March 11, 2021 9:51 AM  

The simple fact that Brady and Mahomes played in the Superbowl kept that event from completely imploding, yet it was still down by 9%. Those two superstars, who are anything but thugs, should have gotten viewership way up. I suspect that future NFL 'All-Star' games will be a true measure of how only some gamblers still care.

I did get a kick out of Mahomes releasing decent passes from impossible angles and positions while running from getting sacked.

Blogger Charlie March 11, 2021 9:59 AM  

@T.L. Ciottoli Good riddance. It became an idol and another willful distraction for men who were avoiding facing real-world problems in our communities and our nations. This include European football leagues.

I don't think it has become this, I think it was a willful distraction and escapism all along. Just more folks are becoming aware of it these days.

Blogger Darren March 11, 2021 10:05 AM  

Magic Dirt doesn't work, even for sportsball fandom?

What else have the legacy media suits lied to us about!?

Blogger Aaron March 11, 2021 10:11 AM  

In last year's NHL All-Star game, they had a women's hockey game right before the men's. Growing women's hockey is important, you know.

Blogger Darren March 11, 2021 10:12 AM  

National Kabaddi League how soon?

Blogger VFM Bear March 11, 2021 10:14 AM  

I wonder how their ancillary properties, especially videogames, are doing.

The steam charts show NBA2K19 had an all time peak of 28,864 players, NBA2K21 had 23,476, a 19% decline on the scale of lost TV ratings.

Blogger DonReynolds March 11, 2021 10:22 AM  

The Coronavirus has been used as the excuse for the decline in so many things in this country, it has become the standard response.

But looking backward, WE may NOT find it a practical excuse for the decline of professional sports in the US. Yes, of course, the pandemic kept the stadiums empty or half empty and it was impossible to sell tickets like before, but those usual fans certainly would have followed the games remotely on the internet or broadcast television or sports news. After all, many fans were pretty much stuck at home during the lockdowns and unable to get out and do other things. They were probably desperate for some sort of diversion, besides the kids (out of school) and the wife.

Looking back, the pandemic may be what kept the ratings of professional sports from falling twice or three times as dramatically. Yes, in the case of professional sports, the lockdowns may have been the only thing that saved them from near oblivion.

Blogger A.D. March 11, 2021 10:24 AM  

The NBA and NFL don't actually care about ratings anyway. They're clandestinely ((funded)) externally, by ((GloboHomo)).

Blogger Storm Rhode March 11, 2021 10:33 AM  

There is a why bother element to the thinking of many white guys under 30. They aren't motivated to get a high paying job, wife, new car etc... They work as much as they have to to pay the bills and they live cheap. Sports is a form of excellence that they don't do. Not sure if it's apathy, contempt or something else.

Blogger Nate March 11, 2021 10:39 AM  

This assertion that non-whites don't like white sports as much as whites is just flat out incorrect.

We call them basketball americans for a reason people. They are obsessed with basketball. they are the only people that still watch the NBA at all.

and soccer was invented in england... I'm pretty sure the crazy hispanics down in Colombia and Argentina and Brazil are into it more than white folks are.

Blogger Nate March 11, 2021 10:39 AM  

same for Baseball. Hispanics freaking LOVE baseball.

Blogger A.D. March 11, 2021 10:41 AM  

They love playing baseball, not watching it.

Blogger rcocean March 11, 2021 10:50 AM  

It'd be interesting to know how many of the 6 million viewers were white. I doubt it was over 50%. The NBA is a star-driven league and their brightest Star is Lebron James. 'Nough said. NBA = no one bothers anymore.

Blogger Steve Canyon March 11, 2021 11:08 AM  

Jordan's a billionaire. Did he deserve it? Maybe, maybe not. But he's a billionaire. Growing up, pro athletes were lower upper class but not elite. My Dad used to tell stories about going to some bar and seeing Rocky Colavito and other Cleveland Indians just hanging out and being normal guys. Joe Montana was a guy whose physical skills weren't the greatest in comparison to some of his peers, but had phenomenal leadership skills and was an everyman with a blue collar work ethic that you couldn't help but respect. Greg Maddux was the same. The guys on the field weren't that much different than us, save in one area, they had a phenomenal physical gift.

Hard to get behind guys that have "brands". That are multi-millionaires. That make 7 figures and loaf. That act like divas in public. They're not "us" anymore. They're not relatable at the minimum. At their worst, they hate us all while happily cashing the checks they receive from a portion of our checks.

Jordan was a phenomenal talent with a competitive edge rarely seen and only seen in guys like Brady. For that, I respect him, and it's not exactly entirely his fault that they put him in that position. He was the first instance the process that wrecked the NBA because he was the first to be "the man" and started the trend away from a team to a cult of personality where the current "man" takes his talents to other cities and removes himself from games for trivial reasons to protect his 'brand'.

I liked basketball a lot more as a kid, when I spent hours after school on the court in pickup games. Not anymore. I can't relate any of that garbage and I can't abide by the lack of work ethic espoused by the bulk of the league.

Blogger RC March 11, 2021 11:08 AM  

"same for Baseball. Hispanics freaking LOVE baseball."

And the Asians. I was in San Diego about ten years ago and took my sons to see the Japanese team play the South Koreans in some kind of world tournament. It was crazier than a big-time college football game.

Blogger RJ March 11, 2021 11:18 AM  

"the era of a man like Tiger Woods becoming a brand to himself through sports are long gone."

JFC, the media hyped that Blasian philanderer all of his life, and they're still doing it today. And you and the rest of the white millenial fanbois are still falling for it.

Blogger Harris March 11, 2021 11:23 AM  

Agreed - to a point. I think Hispanics have developed their own interest in baseball, and obviously black people have a deep interest in both football and basketball. But the leagues have been systematically alienating white people.

I grew up playing football, basketball and baseball. I played basketball and baseball at a pretty high level in high school. My grandfather was a Detroit Tiger back in the 1920's. I won a state championship in basketball in high school as a starting point guard, and toured eastern Canada on an all-star baseball team as a teenager.

I stopped watching the NBA after the 2006 season - and I was a big fan in the 80's & 90's. Since then, I haven't watched a single game on TV, and only attending one Dallas Mavericks game because someone gave me luxury box seat tickets.

I used to get 100 premium tickets each year to the Texas Rangers, and took my family to 20 games each season, sitting just above the 3rd base dugout. I haven't bought tickets in the last 5 years, although baseball seemed less converged than other leagues until this past season.

As for the NFL, I started playing fantasy football in 1998, and wrote a regular column during the season doing statistical analysis, and in the offseason published evaluations of draft prospects. I spent thousands of hours following the NFL. I stopped when the Cowboys knelt at the 50 yard line in the Arizona Cardinals game in 2017. Since that time, I watched the Chiefs/49ers Super Bowl as a guest at someone's Super Bowl party, and watched last 5 minutes of the 2nd quarter of the Super Bowl this season. We're in full draft mode right now, and I couldn't be less interested.

I've never been a big hockey fan, but did play it on frozen lakes as a teenager, and did get about 40 tickets to hockey games each year for the Dallas Stars for a few years in the late 90's and early aughts.

None of my 3 children follow sports on TV, although they do attend games from time to time. They are simply not interested in spectator sports - maybe because today's children tend to "specialize" in school sports instead of play everything like my generation did. My son, a wrestler, and my two daughters (swimming and track) just aren't interested in spending hours watching sports on TV. There are too many other entertainment options, and if they're going to be lectured for being white, they can do without the guilt trip.

Spectator sports is on its way out, and alienating their largest fan base is foolish to the extreme.

Blogger Crew March 11, 2021 11:45 AM  

The Woke Supremacy does not care!

Blogger James Dixon March 11, 2021 11:45 AM  

> It’s Amazing to me that only the best make a professional team no matter what color and I agree with that.

And if you believe that I have a bridge to sell you. Hint: Whites are no longer welcome in the NBA, regardless of talent. Larry Bird would never have a chance to play, much less Jerry West. The change has been gradual and is not quite complete, but it's been ongoing for decades.

Blogger tuberman March 11, 2021 12:01 PM  

LeBron James = NBA symbol, and very bad news or = to sell-out of everything Western Civilization. Kisses the butts of the Chinese, and even licks their boots, and it's almost public.

Also, he's just one of many, including the all of the NBA owners and administration. The NBA will be the canary in the coal mine for all Pro-sports. The Woke crowd don't mind, as this is one of their 'necessary outcomes.' It's the amazingly stupid ferals, who are the tools and fools as usual.

Blogger Angantyr March 11, 2021 12:12 PM  

Daniel wrote:6 million? That's a Hoopocaust.

^^^Thread win, right there!

Blogger SCBen March 11, 2021 12:14 PM  

There are websites and tv channels devoted to politics and social justice whiners but yet they find it necessary to POLLUTE sports with their insanity! ESPN has converged into blm/antifa/TDS so badly it's hard for them to call a third and two without some kind of deference of PRESIDENT TRUMP! The nba should just pack up and head over to their HOMELAND - I'm sure they will "stand out" in China! Oh and they can take kapadick with them!

Blogger Storm Rhode March 11, 2021 12:15 PM  

There is something about the sodomy flags. If it illustrated what sodomy is instead of the rainbow I the public would understand better.

Blogger RC March 11, 2021 1:05 PM  

"Jordan's a billionaire. Did he deserve it? Maybe, maybe not. But he's a billionaire. Growing up, pro athletes were lower upper class but not elite."

It's true. One of my coaches was an All-Pro cornerback in the sixties and made $18K/year during his playing years, about four times what my dad made at the time in a blue collar job.

Blogger Teleport me off this rock March 11, 2021 2:53 PM  

I'm pretty sure the crazy hispanics down in Colombia and Argentina and Brazil are into it more than white folks are.

Only if by "white folks" you mean "Americans". Plenty of Europeans, East and West, are football mad.

Blogger Azimus March 11, 2021 3:23 PM  

@Harambe
"I Don't watch women's sports"

Hmm then you are missing out my friend - pole vaulters, beach volleyball players, skiers, most tennis players and some golfers... yes. You are most certainly missing out.

Blogger Noah B. March 11, 2021 4:28 PM  

Maybe bring back human sacrifice at the end of the game, just to keep things interesting?

Blogger Geir Balderson March 11, 2021 4:40 PM  

I always found basketball boring. Sure, it is fun to play. But watching 8 foot tall skinny dudes running up and down the court is not that thrilling.
Now baseball, that is a sport you can rest and eat fatty snacks for 3 or so hours, take a nap and then pick it up at the end and feel so satisfied.

Blogger Digger Variant March 11, 2021 5:50 PM  

There seems to be a common denominator.

Q. Why have pro sports become so anti-American and racist?
A. Jews.

Q. Why did the GOP swerve hard to the Left under GWB?
A. Jews.

Q. Why did Rush Limbaugh quit being edgy?
A. Jews.

Q. Why does Hollywood not make more highly profitable G-rated family movies?
A. Jews.

Q. How was Trump's mandate thwarted?
A. Jews.

Q. In the era of cable TV with hundreds of channels to choose from, why is it so hard to find a good program to watch?
A. Jews.

Q. How did my country go from 98% White to less than 70% White in less than a half century?
A. Jews.

Q. Why have the functional and moral principles of the Anglo-American Enlightenment been abandoned?
A. Jews.

Q. Why is our society so extremely dysgenic?
A. Jews.

Blogger Beery Swine March 11, 2021 6:57 PM  

GREAT, maybe people will be inspired to start their own games with neighbors. THAT'S how you build back better™!

Blogger Colonel Blimp March 11, 2021 8:43 PM  

What these clowns never realize is that by its very nature, Anerican sports, heck sports in general, are both tribal and masculine in nature. They are the modern extension of measuring manhood, of fighting without actually killing, of saying yes, my neighborhood, city, or nation is better than yours. And that freak of nature will prove it to you.

As long as the frugalists didn't disturb this balance, it ran smoothly and successfully. For those over a certain age I remember when EVERYONE WATCHED nba playoff games on nbc in the 90s. Then watched the NFL everywhere on Monday Night. No one missed any of the World Series until the late 80s. So what happened?

Well the obvious Vox has stated many times, but what is fascinating is that none of these MBAs, analysts, etc. could foresee the damage alienating actual men from sports would do. It was just sheer numbers to them. Less white, more woketards, so we go that way. But the gay designer could care less about the slog of a full season. The feminist will never understand dropping everything to make sure you catch that playoff game. The agony and ecstacy of your team finally climbing the mountain after decades of failure to win the championship.

No, they thought the hordes would fill the gap left by real men, but like people who relocate to a new city, it's hard to adopt the new team, if they ever do at all. You are born a Browns fan or a Saints fan. You remember those cold December nights with friends and family screaming your head off. These woke folk are tourists and as such won't care past tomorrow.

And now neitger shall we.

Blogger Colonel Blimp March 11, 2021 9:26 PM  

90 to 60 percent. Nit picking. But the "enlightenment" IS the problem. Frugalists are just a toxic symptom.

Blogger Ominous Cowherd March 11, 2021 9:47 PM  

Storm Rhode wrote:There is a why bother element to the thinking of many white guys under 30. They aren't motivated to get a high paying job, wife, new car etc... They work as much as they have to to pay the bills and they live cheap. Sports is a form of excellence that they don't do. Not sure if it's apathy, contempt or something else.
I'm not under 30, so I'm definitely on the outside looking in. Guessing that the Whites under 30 who fit that description don't see a future that includes family or responsibilities. Also guessing that negro felons aren't a compelling role model for any who aren't already whiggers.

Blogger Colonel Blimp March 12, 2021 12:13 AM  

This is part of it. I have a guy who works for me. He's 30 but really smart and you can tell if this was 30 years ago his priorities would be different and he'd already have a fam.

Instead he lives in a tiny aoartment, works odd jobs beneath his education and I get about 15 hiurs a week from him. They are missing religiosity. They never once lived in a world where white men stood up for real things, when adults would tell kids and whiners to shut up. He's infrequently if ever had a sports figure in his life lauded that wasn't black and he's never experienced a social order where black and whites can be friends at school, but not really out of it and especialky no dating.. no his memories are of cute white girls having bkack and brown phases, often with morons who can at least play ball so it never occurs to him that that weird feelibg of not rightness is normal so he hates himself and resigns to a life of ease.

There is no valor or conquest anymore. Not to attract girls and get pats on the back from peers. So he does video games, chatrooms about esoteric topics. If his oarents were lefties, he's a woketard. If they were conservative, he might even be here or fornerly MPC. But certainly not in the real world. No that is for connected douches that look good and have daddy's money. Women are in his porn. At 40 he ll find a divorced chuck with a mulatto baby and get divorce grilled, but unlike his dad, he has no assets so just depression as his repayment.

They need God or a war soon or we are done forever as a race of anything other than low IQ monkeys run by robotic Asians

Blogger Harambe March 12, 2021 12:59 AM  

Millennials are strange. We are both lazy as hell and also create all the technology and services boomers don't know how to use.

Blogger Kevin C. McCarthy March 12, 2021 1:44 AM  

I'm curious if the imported non-/not-Americans have helped MLS tick up a few notches.

Conversely, how has Woke Athleticism affected European sports? Are they faring better or running into similar issues?

Blogger Craw March 12, 2021 9:28 AM  

As a long time baseball fan I worry its on the bubble. Thus far they have maintained control of SJWs but its certainly not a done deal. It should be noted thar MLB is also ignoring its long time fans and implementing rules catering to a fan base they wont obtain. There has been a tendancy to give things for free in baseball (intentional walks, free base ij extra innings) and to move towards dumbed down rules that take strategy out of the game (3 batter minimum for pitchers, universal DH) they are getting close and i even boycotted the playoffs last season.

As for race I think theyve lost a share of blacks but black american history is full of baseball in even crucial ways.

And finally the now richest owner in Amercian sports recently purchased his favorite team which is a decent decelopment.

So yea I think baseball is on the bubble and I hope they choose the right path

Blogger Ominous Cowherd March 12, 2021 11:07 AM  

Colonel Blimp wrote:... you can tell if this was 30 years ago his priorities would be different and he'd already have a fam.
He's seen too many divorces, and he's seen what's available, and what has he seen that any decent man would want? By the time the girls have baby-rabies they're used up sluts, who wants 'em?

I get it, because I lived it 30+ years ago. When I found a good one and married her, I had pretty much given up, was planning to drive cab a few months out of the year to pay for beer and books. It took a while to get back on track.

Blogger Daniel March 12, 2021 8:05 PM  

Soccer is funnier also

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